End of the line for Kalahari brand - TechCentral

End of the line for Kalahari brand

Takealot co-CEO Kim Reid

Takealot co-CEO Kim Reid

E-commerce website Kalahari was taken offline on Thursday night as Takealot said the merger between the two companies’ websites is now officially complete.

The site’s expected closure comes after a merger between Kalahari and Takealot was given the green light by the Competition Commission earlier this year.

The co-CEO of takealot, Kim Reid, said in January that the Kalahari brand would no longer exist as a result of the merger.

And last week, notices appeared on the both the Kalahari and Takealot websites stating that the Kalahari website would be shut down within a month.

An exact shutdown date, though, was not provided by the companies last week.

But both the Kalahari and Takealot websites went down for maintenance on Thursday night.

And subsequently the Web address for the kalahari.com website is redirecting to takealot.com, which is back online following the brief switchover.

On Twitter, Takealot is also redirecting users to a merger page on the website. The merger page was uploaded last week to tell users about how their accounts on Kalahari have been migrated to Takealot.

Tiger Global Management and media company Naspers each have a 41% stake in the merged business, while management and shareholders own the remainder.

Reid, along with Willem van Biljon, remain co-CEOs of Takealot.  — Fin24

1 Comment

  1. End of an era. Rest in peace, Kalahari. Thanks for all the deals and great service.

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