Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      Nersa blunder triggers sharper electricity tariff increases

      Nersa blunder triggers sharper electricity tariff increases

      9 February 2026
      Eskom unbundling U-turn threatens to undo hard-won electricity gains

      Eskom unbundling U-turn threatens to undo hard-won electricity gains

      9 February 2026
      Bloisi's big cleanup - Fabricio Bloisi

      Bloisi’s big cleanup

      9 February 2026
      Eskom lifts load reduction for 140 000 customers

      Eskom lifts load reduction for 140 000 customers

      8 February 2026
      AI chatbots are coming to Apple CarPlay

      AI chatbots are coming to Apple CarPlay

      8 February 2026
    • World
      Musk hits brakes on Mars mission

      Musk hits brakes on Mars mission

      9 February 2026
      Crypto firm accidentally sends R700-billion in bitcoin to its users

      Crypto firm accidentally sends R700-billion in bitcoin to its users

      8 February 2026
      AI won't replace software, says Nvidia CEO amid market rout - Jensen Huang

      AI won’t replace software, says Nvidia CEO amid market rout

      4 February 2026
      Apple acquires audio AI start-up Q.ai

      Apple acquires audio AI start-up Q.ai

      30 January 2026
      SpaceX IPO may be largest in history

      SpaceX IPO may be largest in history

      28 January 2026
    • In-depth
      How liberalisation is rewiring South Africa's power sector

      How liberalisation is rewiring South Africa’s power sector

      21 January 2026
      The top-performing South African tech shares of 2025

      The top-performing South African tech shares of 2025

      12 January 2026
      Digital authoritarianism grows as African states normalise internet blackouts

      Digital authoritarianism grows as African states normalise internet blackouts

      19 December 2025
      TechCentral's South African Newsmakers of 2025

      TechCentral’s South African Newsmakers of 2025

      18 December 2025
      Black Friday goes digital in South Africa as online spending surges to record high

      Black Friday goes digital in South Africa as online spending surges to record high

      4 December 2025
    • TCS
      TCS+ | How Cloud On Demand is helping SA businesses succeed in the cloud - Xhenia Rhode, Dion Kalicharan

      TCS+ | Cloud On Demand and Consnet: inside a real-world AWS partner success story

      30 January 2026
      Watts & Wheels S1E3: 'BYD's Corolla Cross challenger'

      Watts & Wheels S1E3: ‘BYD’s Corolla Cross challenger’

      30 January 2026
      Watts & Wheels S1E3: 'BYD's Corolla Cross challenger'

      Watts & Wheels S1E2: ‘China attacks, BMW digs in, Toyota’s sublime supercar’

      23 January 2026

      TCS+ | Why cybersecurity is becoming a competitive advantage for SA businesses

      20 January 2026
      Watts & Wheels S1E3: 'BYD's Corolla Cross challenger'

      Watts & Wheels: S1E1 – ‘William, Prince of Wheels’

      8 January 2026
    • Opinion
      South Africa's skills advantage is being overlooked at home - Richard Firth

      South Africa’s skills advantage is being overlooked at home

      29 January 2026
      Why Elon Musk's Starlink is a 'hard no' for me - Songezo Zibi

      Why Elon Musk’s Starlink is a ‘hard no’ for me

      26 January 2026
      South Africa's new fibre broadband battle - Duncan McLeod

      South Africa’s new fibre broadband battle

      20 January 2026
      AI moves from pilots to production in South African companies - Nazia Pillay SAP

      AI moves from pilots to production in South African companies

      20 January 2026
      South Africa's new fibre broadband battle - Duncan McLeod

      ANC’s attack on Solly Malatsi shows how BEE dogma trumps economic reality

      14 December 2025
    • Company Hubs
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Company News » Introducing ethics to the world of AI

    Introducing ethics to the world of AI

    By Bytes Document Solutions26 August 2019
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    Artificial intelligence may still be in its infancy, but there’s no question more people are beginning to feel its influence in their everyday lives.

    Tolga Kurtoglu, CEO of PARC, and award-winning tech journalist Kara Swisher sat down to discuss the current state of AI and how ethics can steer its future. Here are the key takeaways from their discussion.

    More people are recognising the potential of AI

    AI algorithms are now able to perform breast cancer screenings better than some medical professionals. They’re fixing the industrial base in manufacturing. Enabling better mobility in smarter cities.

    It’s become clear that AI isn’t just another passing tech fad. And people are starting to notice. Individuals are beginning to wonder what they need to do to stay relevant in a world dominated by AI. And corporations are talking about what their AI and machine learning strategy should be.

    Nearly anything can be digitised

    While a lot of what’s digitised today is more repetitive in nature and takes place in structured environments, algorithms that can perform more dynamic, creative tasks are in the works. Some AI algorithms have even been developed that can compose music.

    Today, programmers don’t even have to proscribe what algorithms should execute. All they need to do is feed it data and the algorithm will come to conclusions on its own. With enough computational data, there could be no limits to what can be digitized.

    The AI ‘black box’ is a growing problem

    The next frontier in AI is finding a way to make it more transparent. Historically, AI was only used for objective problems with one answer such as stress analysis on a bridge or calculating aerodynamics on a plane wing. But today, AI is being asked to take on messier human problems. Performing evaluations for teachers. Medical diagnostics. Sentencing, parole and probation in criminal justice. Filtering job applications in human resources. Because algorithms grow intelligence on their own, there’s no clear line of sight to how their decision-making process works. And without a way to analyse these decisions, there can be a risk of bias.

    The push for change needs to come from outside

    The online economy requires a deep understanding of how people think. It’s through analysis of human behavioural patterns that companies like Facebook are able to optimise for attention, engagement, virality and speed. As long as these business models remain what they are, there’s very little incentive for tech companies to change. The makeup of these companies also tends to be very homogeneous. And algorithm developers aren’t always inclined to think about some of the social implications of what they’re creating.

    That’s why outside intervention is essential. Policy makers and stakeholders from social sciences and corporate governance need to come to the table and be part of the discussion. And while some are pushing for privacy, such as in California and the EU, there’s still a lot of work to be done.

    Watch the video below for the full fireside chat with Tolga Kurtoglu and Kara Swisher.

    About Bytes Document Solutions
    Altron Bytes Document Solutions (BDS) is Africa’s leading document management technology and services company and the largest Xerox distributor in the world. It is the authorised Xerox distributor in 26 sub-Saharan countries offering the complete range of Xerox document equipment, software solutions and services. BDS forms part of JSE-listed Allied Electronics Corporation (Altron).

    • This promoted content was paid for by the party concerned


    Altron BDS Bytes Document Solutions Kara Swisher Tolga Kurtoglu Xerox
    WhatsApp YouTube Follow on Google News Add as preferred source on Google
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleGetting to Equal in the workplace
    Next Article Using tech to make a difference

    Related Posts

    5 simple steps to problem solving

    5 simple steps to problem solving

    12 February 2025
    Xerox named 'sustainability leader' for third year running

    Xerox named ‘sustainability leader’ for third year running

    24 January 2025
    5 annoying ways to get document security wrong

    5 annoying ways to get document security wrong

    18 January 2024
    Company News
    The skills gap is a thinking gap: why South African employers can't find problem solvers

    The skills gap is a thinking gap: why SA employers can’t find problem solvers

    6 February 2026
    Vox Kiwi Wireless: fibre-like broadband for South African homes

    Vox Kiwi Wireless: fibre-like broadband for South African homes

    5 February 2026
    NEC XON achieves an African first with full Fortinet accreditation - Ian Kruger

    NEC XON achieves an African first with full Fortinet accreditation

    5 February 2026
    Opinion
    South Africa's skills advantage is being overlooked at home - Richard Firth

    South Africa’s skills advantage is being overlooked at home

    29 January 2026
    Why Elon Musk's Starlink is a 'hard no' for me - Songezo Zibi

    Why Elon Musk’s Starlink is a ‘hard no’ for me

    26 January 2026
    South Africa's new fibre broadband battle - Duncan McLeod

    South Africa’s new fibre broadband battle

    20 January 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    Musk hits brakes on Mars mission

    Musk hits brakes on Mars mission

    9 February 2026
    Nersa blunder triggers sharper electricity tariff increases

    Nersa blunder triggers sharper electricity tariff increases

    9 February 2026
    Eskom unbundling U-turn threatens to undo hard-won electricity gains

    Eskom unbundling U-turn threatens to undo hard-won electricity gains

    9 February 2026
    Bloisi's big cleanup - Fabricio Bloisi

    Bloisi’s big cleanup

    9 February 2026
    © 2009 - 2026 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}