TechCentral is South Africa’s leading business technology news website, and the ideal place to reach the people who make or influence technology buying decisions in their companies – and even at home.
In fact, our recent reader survey shows that more than half of our hundreds of thousands of regular monthly readers are directly responsible for or involved in their companies’ technology buying decisions. And an incredible nine in 10 of our tech-savvy readers advise family and friends about technology buying decisions.
Plus, more than a third (36.1%) of our readers work in organisations that employ more than a thousand people – large enterprises, and a key target market for ICT vendors and solution providers.
Can you afford for your brand not to be in front of this audience?
While other publications, including consumer-focused websites, make claims to reach this valuable market segment, the fact is they don’t have the same high-quality and business-focused readership as TechCentral.
“If you’re selling business ICT solutions, including enterprise-scale solutions, why would you direct your marketing money to consumer-focused websites? TechCentral is the leading B2B technology publication and platform in South Africa, and we reach the decision makers that matter – and the research proves it,” said TechCentral digital director Michelle Losco.
The message here, therefore, is clear: if you want to reach business leaders and IT decision makers in South Africa without diluting your message in a consumer audience, TechCentral should be your first port of call.
If you’d like to reach this incredible audience, please contact Natalie Kock, who can assist you with our rate card and provide you with details of the myriad ways your company can partner with TechCentral for the very best marketing exposure and business growth. We look forward to the engagement. — (c) 2023 NewsCentral Media