Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      South Africa planning big overhaul of public sector IT - State IT Agency Sita

      South Africa planning big overhaul of public sector IT

      23 April 2026
      Usaasa's 30-year run nears its end - Communications minister Solly Malatsi. Image c/o DCDT

      Usaasa’s 30-year run nears its end

      23 April 2026
      Charge to switch on first N3 off-grid EV stations in May - Joubert Roux

      Charge to switch on first N3 off-grid EV stations in May

      23 April 2026
      Middle-class South Africa is ditching streaming for AI

      Middle-class South Africa is ditching streaming for AI

      23 April 2026
      Mythos forces South African banks onto high alert - Graham Lee

      Mythos forces South African banks onto high alert

      23 April 2026
    • World
      More organic compounds detected on Mars - Nasa Curiosity rover

      More organic compounds detected on Mars

      21 April 2026
      Adobe bets on AI agents to fend off cheaper rivals

      Adobe bets on AI agents to fend off cheaper rivals

      16 April 2026
      Google poised to lose ad crown to Meta

      Google poised to lose ad crown to Meta

      14 April 2026
      Grand Theft Data - hackers hit Rockstar Games - Grand Theft Auto

      Grand Theft Data – hackers hit Rockstar Games

      14 April 2026
      UK PM Keir Starmer declares war on doomscrolling

      UK PM Keir Starmer declares war on doomscrolling

      13 April 2026
    • In-depth
      Africa switches on as Europe dims the lights

      Africa switches on as Europe dims the lights

      9 April 2026
      The biggest untapped EV market on Earth is hiding in plain sight

      The biggest untapped EV market on Earth is hiding in plain sight

      1 April 2026
      The R18-billion tech giant hiding in plain sight - Jens Montanana

      The R16-billion tech giant hiding in plain sight

      26 March 2026
      The last generation of coders

      The last generation of coders

      18 February 2026
      Sentech is in dire straits

      Sentech is in dire straits

      10 February 2026
    • TCS

      TCS+ | ‘The ISP for ISPs’: Vox’s shift to wholesale aggregator

      20 April 2026
      TCS | Werner Lindemann on how AI is rewriting the infosec rulebook

      TCS | Werner Lindemann on how AI is rewriting the infosec rulebook

      15 April 2026
      TCS | Donovan Marsh on AI and the future of filmmaking

      TCS | Donovan Marsh on AI and the future of filmmaking

      7 April 2026
      TCS+ | Vodacom Business moves to crack the SME tech gap - Andrew Fulton, Sannesh Beharie

      TCS+ | Vodacom Business moves to crack the SME tech gap

      7 April 2026
      TCS | MTN's Divysh Joshi on the strategy behind Pi - Divyesh Joshi

      TCS | MTN’s Divyesh Joshi on the strategy behind Pi

      1 April 2026
    • Opinion
      The conflict of interest at the heart of PayShap's slow adoption - Cheslyn Jacobs

      The conflict of interest at the heart of PayShap’s slow adoption

      26 March 2026
      South Africa's energy future hinges on getting wheeling right - Aishah Gire

      South Africa’s energy future hinges on getting wheeling right

      10 March 2026
      Hold the doom: the case for a South African comeback - Duncan McLeod

      Apple just dropped a bomb on the Windows world

      5 March 2026
      R230-million in the bag for Endeavor's third Harvest Fund - Alison Collier

      VC’s centre of gravity is shifting – and South Africa is in the frame

      3 March 2026
      Hold the doom: the case for a South African comeback - Duncan McLeod

      Hold the doom: the case for a South African comeback

      26 February 2026
    • Company Hubs
      • 1Stream
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • Ascent Technology
      • AvertITD
      • BBD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • HOSTAFRICA
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • Kaspersky
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Telviva
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • HealthTech
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Policy and regulation
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Top » Publishing’s bastion against the death of the novel

    Publishing’s bastion against the death of the novel

    By The Conversation20 September 2015
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    man-booker-640

    This year’s Man Booker shortlist, just announced, features two Britons, two Americans, one Jamaican and a Nigerian (four men and two women) and has been applauded for its diversity. Some of those considered frontrunners — such as Pulitzer winner Marilynne Robinson and former winner Anne Enright — were overtaken by new writers.

    The listed novels certainly comprise an eclectic and exciting mix. Marlon James’s A Brief History of Seven Killings is a tale of gang violence in Jamaica and the attempted assassination of Bob Marley. Then there’s UK author Tom McCarthey’s Satin Island, a short but dense avant-garde novel narrated by a “corporate anthropologist” called U. The 734 pages of American Hanya Yanagihara’s widely acclaimed A Little Life explore love and friendship between four middle-aged men in New York, while mediating on the trauma of child sexual abuse.

    Literati the world over will now be pencilling the six down on to-read lists. At least one is sure to appear in your stocking this Christmas. The publishers of the happy few will have sent out new orders for vastly inflated print runs, anticipating the heightened demand.

    And herein lies the reason why we have the prize. It is the publisher’s answer to the persistent grumble that fiction is in its death throes, something that has been a regular and common strand to accompany this art form for the past couple of centuries, but more prevalent with the rise in digital publishing.

    While the argument today is couched in new terms — and the fear of the digital creating or sustaining substantial change is a hallmark of debates across a number of fields — the questions raised just aren’t particularly new in terms of fiction.

    There’s the concern that digital publishing is wary of opening the floodgates — everyone can publish! There are no safeguards in terms of quality! How will we know what is a “good” thing to read anymore?

    We’ve been here before. Women writing novels? Indeed, anyone not a part of a male and white establishment writing novels? More books published in a year than might be read (a real concern in the mid-19th century)? The concern about quality and how we can know what to read is paramount, and long standing.

    There’s also the concern about how people read books. If people can dodge, duck, dip and dive through the hundreds of thousands of pieces self-published each year online, how will the traditional form of The Book — with its contribution to understanding about the human condition (as agreed by the author, agent, editor and publisher), its lovely covers, its capacity to fit neatly in two hands, even its organisation into chapters — survive?

    This debate is partly fuelled by traditional publishing houses who see the threat to their economic livelihood. But concerns about how The Book will survive are hardly new either. The shift from hardcover to paperback raised similar concerns, as did the impact of the penny dreadfuls in the late 19th century, and the marketing of books on train platforms by Penguin in the 1930s. While the contexts of the debate may have changed, what is at stake has not.

    Answering fears
    It’s no surprise that book prizes have exploded in quantity over the past 20 years.

    The book prize assuages those fears that we won’t know what to read. A prize, even being longlisted, is a sign of a “good” novel. And a “serious” book prize, such as the Booker, is also a coup for publishers, leading to investment in print runs and therefore the physicality of text, with new cover design and art, re-printing on higher-quality paper, possibly a re-set with an artier font. This then becomes an object to own and to display. The book prize, therefore, is a reification of the novel in its “proper” form.

    But of course, such an idea about the “proper” form of the novel is by no means set. When JM Dent started his Everyman’s Library series in 1906, the front matter contained a quotation from a medieval morality play: “Everyman, I will go with thee, and be they guide.” In the play, the character of Everyman is given moral and intellectual sustenance from another character, Knowledge.

    The purpose of the Everyman’s Library was to publish beautiful editions of classic texts. Here again are the same long-standing debates about The Book which are currently encapsulated in the book prize: the “good” novel’s purpose is both to look good on the shelf, and to act as a social commentary or moral guide. In both cases, this is about showing what you know, to others, and to yourself.

    This year’s shortlist contains some established names and others who will be new to most. While the award of the Booker is of tremendous impact for the winner in any given year, both in terms of financial and cultural capital, the debates about what constitutes a “good” novel do not change substantially. This year’s shortlist will indubitably result in op-eds and reviews which lament the state of The Novel, and in the place of the book prize in contemporary culture. But this is nothing new — we’ve been here before, many times.The Conversation

    • Stacy Gillis is lecturer in modern and contemporary literature, Newcastle University
    • This article was originally published on The Conversation
    • Subscribe to TechCentral’s free daily newsletter
    Follow TechCentral on Google News Add TechCentral as your preferred source on Google


    Man Booker Man Booker 2015 Man Booker shorlist Man Booker shortlist 2015 Stacy Gillis
    WhatsApp YouTube
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleUK firm acquires SA’s Attix5
    Next Article Inside SA’s exploding VOD market
    Company News
    Security by design is the channel's strongest pitch - Othelo Vieira

    Security by design is the channel’s strongest pitch

    23 April 2026
    Your brand is invisible to the AI that's choosing your competitor - Michelle Losco

    Your brand is invisible to the AI that’s choosing your competitor

    23 April 2026
    How AnyDesk is redefining remote access for African enterprises

    How AnyDesk is redefining remote access for African enterprises

    22 April 2026
    Opinion
    The conflict of interest at the heart of PayShap's slow adoption - Cheslyn Jacobs

    The conflict of interest at the heart of PayShap’s slow adoption

    26 March 2026
    South Africa's energy future hinges on getting wheeling right - Aishah Gire

    South Africa’s energy future hinges on getting wheeling right

    10 March 2026
    Hold the doom: the case for a South African comeback - Duncan McLeod

    Apple just dropped a bomb on the Windows world

    5 March 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    South Africa planning big overhaul of public sector IT - State IT Agency Sita

    South Africa planning big overhaul of public sector IT

    23 April 2026
    Usaasa's 30-year run nears its end - Communications minister Solly Malatsi. Image c/o DCDT

    Usaasa’s 30-year run nears its end

    23 April 2026
    Charge to switch on first N3 off-grid EV stations in May - Joubert Roux

    Charge to switch on first N3 off-grid EV stations in May

    23 April 2026
    Middle-class South Africa is ditching streaming for AI

    Middle-class South Africa is ditching streaming for AI

    23 April 2026
    © 2009 - 2026 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}