Mike Stopforth joins TechCentral for a discussion on what the Cerebra founder and former CEO has planned next. He also looks back at the founding, growth and eventual sale of Cerebra to WPP.
One of Bell Pottinger’s biggest investors has severed ties with the embattled PR firm, along with a growing list of corporate clients that are deserting the UK-based company as it attempts to weather a reputational crisis. Bell Pottinger
The global cyberattack that has been wending its way across continents since Tuesday started creating real consequences at some businesses even as the virus’s spread seemed to be abating. FedEx said it could suffer a “material” financial
Google, the primary revenue driver for Alphabet, announced changes to its advertising policies after major brands pulled ads from the platform because they appeared alongside offensive content
International advertising holding company WPP has acquired a controlling interest in fast-growing marketing agency Quirk, the two companies announced on Tuesday. The deal, which is still subject to regulatory approvals, comes just months after WPP acquired a majority stake in Cerebra, which specialises in communications