Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      The fragile joint in the Capitec machine

      The fragile joint in the Capitec machine

      9 July 2026
      Ministerial churn hollowed out Sita, PSC probe finds

      Ministerial churn hollowed out Sita, PSC probe finds

      9 July 2026
      Quantum computers are coming for bitcoin

      Quantum computers are coming for bitcoin

      9 July 2026
      Rain's boldest - and strangest - deal yet - Conrad Leigh

      Rain’s boldest – and strangest – deal yet

      8 July 2026
      Netflix, e.tv look to fill the gap Showmax left behind

      Netflix, e.tv look to fill the gap Showmax left behind

      8 July 2026
    • World
      Swingeing jobs cuts at Microsoft's Xbox unit

      Swingeing jobs cuts at Microsoft’s Xbox unit

      6 July 2026

      SK Hynix ends Samsung’s 26-year reign at the top

      22 June 2026
      Google on the hook for what its AI tells users, court rules

      Google on the hook for what its AI tells users, court rules

      15 June 2026
      How Russians juggle VPNs to outwit the Kremlin

      How Russians juggle VPNs to outwit the Kremlin

      15 June 2026
      Amazon CEO flagged Anthropic AI risks to Washington - Andy Jassy

      Amazon CEO flagged Anthropic AI risks to Washington

      14 June 2026
    • In-depth
      AI boom sparks rally, frenzy and fear

      AI boom sparks rally, frenzy and fear

      11 June 2026
      Every plug-in hybrid on sale in South Africa, ranked by price - Lamborghini Temerario

      Every plug-in hybrid on sale in South Africa, ranked by price

      7 June 2026
      What Wi-Fi 8 will mean for wireless networks

      What Wi-Fi 8 will mean for wireless networks

      1 June 2026
      Alfa's electric rebel - Alfa Romeo Junior Elettrica Veloce

      Alfa’s electric rebel

      29 April 2026
      Africa switches on as Europe dims the lights

      Africa switches on as Europe dims the lights

      9 April 2026
    • TCS
      Watts & Wheels S1E7: 'Ferrari's EV breaks the internet'

      Watts & Wheels S1E7: ‘Ferrari’s EV breaks the internet’

      8 July 2026
      TCS+ | How Tracker is turning vehicle data into business strategy - Silvia Schollenberger

      TCS+ | How Tracker is turning vehicle data into business strategy

      1 July 2026
      TCS+ | IBM Bob: an AI-powered 'development partner' for the enterprise - David Spurway

      TCS+ | IBM Bob: an AI-powered development partner for the enterprise

      30 June 2026
      Watts & Wheels S1E6: 'A flawless Alfa and a bakkie that divides'

      Watts & Wheels S1E6: ‘A flawless Alfa and a bakkie that divides’

      17 June 2026
      Watts & Wheels S1E6: 'A flawless Alfa and a bakkie that divides'

      Watts & Wheels S1E5: ‘A Bentley of the bush and a car that swims’

      8 June 2026
    • Opinion
      The author, Fanie van Rooyen

      South Africa can still catch the AI wave – here’s how

      7 July 2026
      The author, Fanie van Rooyen

      The AI utopia South Africa can’t afford

      1 July 2026
      The author, Jannie van Zyl

      South Africa’s broadband future is being decided in orbit, not in Pretoria

      30 June 2026
      The author, Pambos Soteriades

      The pivot South Africa’s MVNOs cannot afford to miss

      23 June 2026
      Brazil's online gambling crackdown is a lesson for South Africa

      Brazil’s online gambling crackdown is a lesson for South Africa

      22 June 2026
    • Company Hubs
      • 1Stream
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • Ascent Technology
      • AvertITD
      • BBD
      • Braintree
      • CallMiner
      • CambriLearn
      • CM Telecom
      • Contactable
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • HOSTAFRICA
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • Kaspersky
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Telviva
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • HealthTech
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Policy and regulation
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
      • Watts & Wheels
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Company News » Generalists tend to outperform specialists when the going gets tough

    Generalists tend to outperform specialists when the going gets tough

    By Collin Govender24 May 2022
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp
    The author, Altron Karabina MD Collin Govender

    Let’s be honest for a moment: we’ve been taught to believe that to be exceptional at something you must become a specialist and spend 10 000 hours honing that singular skill. There’s nothing wrong with that degree of specialisation and mastery, but in today’s workplace we need people capable of thinking on the spot, out of the box, laterally, drawing on broad experience, being creative and making important decisions.

    David Epstein’s book, Range, examines the best athletes, musicians, inventors, scientists and more. He found that in most fields, especially those that are unpredictable and always changing (which, to be fair, sounds like a post-pandemic workplace!), it is the generalists who thrive and not the specialists. That’s provocative as it goes against what most of us have instinctively believed.

    Epstein writes that Tiger Woods started playing golf as a young boy with a singular focus. His monk-like dedication saw him rise through the ranks to symbolise the famous red shirt on the back nine obliterating everyone in the field.

    Altron Karabina is in the business of digital transformation; the previous, siloed structure didn’t suit that agenda

    Roger Federer took a different career path. He played a host of sports and only settled on tennis far later. His mother, who was a tennis coach, didn’t want to coach him because of his unconventional approach precisely because of his time spent elsewhere. He, too, rose to the pinnacle of his sport, beating specialists routinely.

    Many know me as the MD at Altron Karabina, but few know that my first job was driving a forklift in a warehouse, followed by different work adventures in IT and HR on an exciting road that eventually led to me writing this article. I’ve failed, and those failures have added texture and learning. I’ve won, and those victories have taught me humility and recipes for success. Much of my tenacity, resilience and positivity comes from the range in my experience.

    Range enables the generalist, who works hard to see potential outcomes and make connections that the specialist counterpart may not see. One often reads articles about the most desired skillsets for the fourth Industrial Revolution and almost always, ranking right up among the top skills outside the core proficiency, is creativity, agility and decision making: traits gained in the ranged experience of the generalist.

    Finding range in the workplace

    Leaders would do well to identify their top talent and then create experiences and exposure for them to nurture their careers. Don’t ask them if they’d like to challenge themselves — often people set limits for fear of failure. Create the environment and send them in.

    Intentionally move the needle so that they can experience more, and in different fields. It’s only through this endless pursuit of new experience and exposure that we’ll unearth the next best talent and leaders in organisations and the country at large.

    Altron Karabina is in an exciting growth phase, having turned a corner, and is seeing the fruits of very deliberate decisions taken more than a year ago. Make no mistake, this is a journey. In the pursuit of delivering innovation that matters, no one can afford to stagnate in the belief that they’ve arrived. The point is that there was a deliberate decision to cultivate range.

    Before, the business was structured into discrete specialist areas with zero overlap, and separate units with no collaboration. So, in the pursuit of range, we have created competence areas across the business, and we then deliberately connected the dots between units. In other words, we have actively and intentionally created the opportunity — and necessity — for collaboration across the board. What started mechanically has become organic, and staff have grown immensely in competence, confidence, creativity and decision making.

    Seek temporary discomfort to expand your experience set. As Epstein’s book shows so vividly, it’s a smart personal growth tactic

    Altron Karabina is in the business of digital transformation, and so the previous, siloed structure didn’t suit that agenda. We need to engage a customer as a holistic customer and not just a data or ERP project. This journey is only a little over a year old, but the change in the business is testament that pushing people out of comfort zones to gather broad experience drives business performance.

    I’d like to challenge everyone reading this to challenge themselves. Why don’t we deliberately seek out experiences to grow diversity in our skillsets? Seek temporary discomfort to expand your experience set. As Epstein’s book shows so vividly, it’s a smart personal growth tactic.

    • The author, Collin Govender, is MD at Altron Karabina
    • This promoted content was paid for by the party concerned
    Follow TechCentral on Google News Add TechCentral as your preferred source on Google


    Altron Altron Karabina Collin Govender
    WhatsApp YouTube
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleDatatec in talks over Analysys Mason unit
    Next Article Zuckerberg sued in personal capacity over Cambridge Analytica

    Related Posts

    Altron Digital Business study links workplace tech to employee satisfaction - Craig Stewart

    Altron Digital Business study links workplace tech to employee satisfaction

    8 July 2026
    Why a payments company tracks South Africa's financial pulse - Altron Fintech

    Why a payments company tracks South Africa’s financial pulse

    11 June 2026
    Netstar turns vehicle tracking into a data play

    Netstar turns vehicle tracking into a data play

    10 June 2026
    Add A Comment

    Comments are closed.

    Company News
    Africa's data centres: AI, edge computing and new energy demands - Vertiv OADC Open Access Data Centres

    Africa’s data centres: AI, edge computing and new energy demands

    9 July 2026
    The best way to automate customer engagement using AI and WhatsApp - CM.com

    The best way to automate customer engagement using AI and WhatsApp

    9 July 2026
    When the internet goes down, who picks up the phone? - Vox Business Fibre

    When the internet goes down, who picks up the phone?

    9 July 2026
    Opinion
    The author, Fanie van Rooyen

    South Africa can still catch the AI wave – here’s how

    7 July 2026
    The author, Fanie van Rooyen

    The AI utopia South Africa can’t afford

    1 July 2026
    The author, Jannie van Zyl

    South Africa’s broadband future is being decided in orbit, not in Pretoria

    30 June 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    The fragile joint in the Capitec machine

    The fragile joint in the Capitec machine

    9 July 2026
    Ministerial churn hollowed out Sita, PSC probe finds

    Ministerial churn hollowed out Sita, PSC probe finds

    9 July 2026
    Quantum computers are coming for bitcoin

    Quantum computers are coming for bitcoin

    9 July 2026
    Africa's data centres: AI, edge computing and new energy demands - Vertiv OADC Open Access Data Centres

    Africa’s data centres: AI, edge computing and new energy demands

    9 July 2026
    © 2009 - 2026 NewsCentral Media
    Built and maintained by Chronon
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}