Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      Nvidia's biggest customers are becoming its biggest threat - Jensen Huang

      Nvidia’s best customers are becoming its biggest threat

      30 August 2026
      Nasa launches telescope that will map two billion galaxies

      Nasa launches telescope that will map two billion galaxies

      30 August 2026
      Chinese car makers go after South Africa's EV and bakkie buyers

      Chinese car makers go after South Africa’s EV and bakkie buyers

      30 August 2026
      South African talk radio is now searchable - Locl.co.za

      South African talk radio is now searchable

      28 August 2026
      JSE-listed ICT firm suspended for not paying its own dividend

      JSE-listed ICT firm suspended for not paying its own dividend

      28 August 2026
    • World
      AI-generated music banned from Australian charts

      AI-generated music banned from Australian charts

      26 August 2026
      Traders brace for a R4.5-trillion swing in Nvidia's value

      Traders brace for a R4.5-trillion swing in Nvidia’s value

      25 August 2026
      Russia building its own Starlink - and faster than expected - Vadym Skibitskyi

      Russia building its own Starlink – and faster than expected

      11 August 2026
      Meta AI will now tell parents if their teen is in crisis

      Meta AI will now tell parents if their teen is in crisis

      17 July 2026
      IBM shares crash 25% as AI upends software spending - Arvind Krishna

      IBM shares crash 25% as AI upends software spending

      15 July 2026
    • In-depth
      Google DeepMind CEO Demis Hassabis. Image: John Sears

      The plan to stop AI from breaking the world

      16 July 2026
      The internet has a Strait of Hormuz problem

      The internet has a Strait of Hormuz problem

      15 July 2026
      AI boom sparks rally, frenzy and fear

      AI boom sparks rally, frenzy and fear

      11 June 2026
      Every plug-in hybrid on sale in South Africa, ranked by price - Lamborghini Temerario

      Every plug-in hybrid on sale in South Africa, ranked by price

      7 June 2026
      What Wi-Fi 8 will mean for wireless networks

      What Wi-Fi 8 will mean for wireless networks

      1 June 2026
    • TCS
      Watts & Wheels S1E8: 'Tesla lands in Africa, just not here'

      Watts & Wheels S1E8: ‘Tesla lands in Africa, just not here’

      24 August 2026
      Meet the CIO | Discovery's Derek Wilcocks on AI, guardrails and growth

      Meet the CIO | Derek Wilcocks on how AI personalised Vitality

      13 August 2026
      TCS | Money just became native to the internet - Steven Boykey Sidley

      TCS | Money just became native to the internet – Steven Boykey Sidley

      12 August 2026
      TCS+ | Specops' Darren James on continuous trust in an AI world

      TCS+ | Specops’ Darren James on continuous trust in an AI world

      7 August 2026
      TCS+ | How AI is turning hardware into a subscription service - Shane van der Merwe Merchant West

      TCS+ | How AI is turning hardware into a subscription service

      6 August 2026
    • Opinion
      The fragile joint in the Capitec machine - Pambos Soteriades

      The R197-billion market the banks can’t reach

      25 August 2026
      South African tech's compounding debt problem - Jannie van Zyl

      Management consulting as we know it is over

      21 August 2026
      South African tech's compounding debt problem - Jannie van Zyl

      The most dangerous customer is the quiet one

      10 August 2026
      South African tech's compounding debt problem - Jannie van Zyl

      South African tech’s compounding debt problem

      29 July 2026
      The fragile joint in the Capitec machine - Pambos Soteriades

      Best network, worst vibes: the puzzle of SA telecoms

      20 July 2026
    • Company Hubs
      • 1Stream
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • Ascent Technology
      • AvertITD
      • BBD
      • Braintree
      • CallMiner
      • CambriLearn
      • CM.com
      • Contactable
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • HOSTAFRICA
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • Kaspersky
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Telviva
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Vox
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • HealthTech
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Policy and regulation
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
      • Watts & Wheels
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Sections » Talent and leadership » Generation Z will change IT forever

    Generation Z will change IT forever

    Employers are proactively adjusting their business processes to accommodate the arrival of Generation Z in the workforce.
    By Evgeniya Russkikh14 August 2023
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    Generation ZGeneration Z, the up-and-coming generation colloquially known as “zoomers”, is making significant strides in various aspects of life. Notably, numerous brands are now aligning their products and communication strategies with the tastes and preferences of Gen Z.

    The human resources space has also not remained untouched by this phenomenon. Employers are proactively adjusting their business processes to accommodate the arrival of Gen Z in the workforce. Kaspersky welcomes hundreds of Gen Z interns annually, sparking our imagination about our future tech industry leaders, and how they might evolve by the year 2040.

    Gen Z represents the first generation born within the internet and gadget era, fundamentally shaping their worldviews. Information available on smartphones and the internet has become an integral part of their natural experience and knowledge. As a result, they adeptly navigate endless streams of information, and effortlessly assimilate it.

    Generally speaking, Gen Z finds it challenging to fit into the traditional system of authority

    Their fearlessness of not knowing something stems from their ability to access answers swiftly through a simple Google search. Nonetheless, this inclination to seek solutions quickly may inadvertently lead to shallow and fragmented thinking, where the lack of a critical thinking approach could pose challenges for them as future tech industry leaders. It is therefore essential to strike a balance between leveraging the vast information at their fingertips and fostering deep analytical thinking, to ensure they develop into well-rounded and effective tech world leaders.

    Generally speaking, Gen Z finds it challenging to fit into the traditional system of authority, as they feel constrained by rigid vertical hierarchies. Researchers have observed that Gen Z predominantly embraces the Human2Human paradigm. For these young individuals, being recognised as people rather than mere resources for task completion holds significant importance.

    Generation Z mindset

    This aspect of their mindset suggests that as future managers, Gen Z may lean towards establishing companies with horizontal management structures. In such organisations, transparency, trust and teamwork are expected to take centre stage as core values. By prioritising these principles, Gen Z leaders are likely to create a work environment that fosters collaboration and empowers employees, where every individual’s voice can be heard and is respected. This shift towards a more inclusive management style could pave the way for vastly more innovative and progressive businesses in the future.

    Gen Z places a high value on maintaining a healthy work-life balance as they firmly believe work should bring satisfaction akin to socialising with friends or engaging in leisure activities.

    Another distinguishing trait of Gen Z is their lack of rigid preferences and brand loyalty. Their broad outlook on life allows them to envision numerous possibilities, leading them fearlessly to explore new opportunities and embrace change. As a result, they are not hesitant about switching companies, or even transitioning between different career fields.

    While the average person may change professions three to seven times in their lifetime, Gen Z is likely to traverse this path much quicker, experiencing around 10-15 diverse spheres over their career trajectory. This ever-evolving journey empowers them to accumulate knowledge from various domains, enabling them to draw on insights and ideas from previous experiences in each new role they take on. The ability to integrate this cross-platform expertise opens the door for innovative approaches and the creation of novel products across different industries.

    Evgeniya Russkikh on Generation Z
    The author, Kaspersky’s Evgeniya Russkikh

    Many managers have observed that Gen Z stands out for their remarkable proactivity. They exhibit a fearlessness when it comes to proposing creative and innovative ideas that transcend the boundaries of their roles and departments. What’s even more striking is their willingness to embrace mistakes as part of the learning process. Unlike previous generations, Gen Z does not wait for the “perfect moment” to launch a product. They are ready to act in the present, and are not afraid of making mistakes; instead, they embrace it as part of the learning process. This boldness and decisiveness will bring about a significant drop in the average age of start-up CEOs, as young individuals and even teenagers are already proving their success in running their own businesses.

    Gen-Zers are undeniably the future of the IT industry. These individuals already possess the essential traits; all that’s left is to take the next step and nurture their potential while refining existing soft skills and technical expertise, and numerous organisations all around the world are already supporting these young talents.

    With determination and support, these young individuals have the potential to shape the IT industry and leave a lasting impact on the world.

    • The author, Evgeniya Russkikh, is head of academic affairs at Kaspersky

    Get TechCentral’s daily newsletter

    Follow TechCentral on Google News Add TechCentral as your preferred source on Google


    Evgeniya Russkikh Kaspersky
    WhatsApp YouTube
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleMTN to pay R1.9-billion still owing for spectrum
    Next Article Founders Factory secures R2.1-billion to fund start-ups

    Related Posts

    Kaspersky on how to secure a supply chain you do not control

    Kaspersky on how to secure a supply chain you do not control

    13 August 2026
    Hackers are hiding malware behind AI agents that antivirus cannot see - Sergey Lozhkin

    Hackers are hiding malware behind AI agents that antivirus cannot see

    27 July 2026
    Finding focus: a strategic approach to cybersecurity for SMBs - Kaspersky

    Finding focus: a strategic approach to cybersecurity for SMBs

    6 July 2026
    Company News
    The stuff that doesn't fit on the quote - Graham Millar SevenC

    The stuff that doesn’t fit on the quote

    28 August 2026
    Can you trust the AI speaking to your customers? - 1Stream

    Can you trust the AI speaking to your customers?

    27 August 2026
    Telviva launches Viva, a digital agent built for South African businesses - Telviva CEO David Meintjes

    Telviva launches Viva, a digital agent built for South African businesses

    27 August 2026
    Opinion
    The fragile joint in the Capitec machine - Pambos Soteriades

    The R197-billion market the banks can’t reach

    25 August 2026
    South African tech's compounding debt problem - Jannie van Zyl

    Management consulting as we know it is over

    21 August 2026
    South African tech's compounding debt problem - Jannie van Zyl

    The most dangerous customer is the quiet one

    10 August 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    Nvidia's biggest customers are becoming its biggest threat - Jensen Huang

    Nvidia’s best customers are becoming its biggest threat

    30 August 2026
    Nasa launches telescope that will map two billion galaxies

    Nasa launches telescope that will map two billion galaxies

    30 August 2026
    Chinese car makers go after South Africa's EV and bakkie buyers

    Chinese car makers go after South Africa’s EV and bakkie buyers

    30 August 2026
    South African talk radio is now searchable - Locl.co.za

    South African talk radio is now searchable

    28 August 2026
    © 2009 - 2026 NewsCentral Media
    Built and maintained by Chronon
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}