Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      MTN and Vodacom dwarf South Africa's listed tech sector

      MTN and Vodacom dwarf South Africa’s listed tech sector

      20 March 2026
      SA firm opens Africa's largest space hardware factory

      SA firm opens Africa’s largest space hardware factory

      20 March 2026
      OpenClaw fever grips China

      OpenClaw fever grips China

      20 March 2026
      OpenAI plans desktop 'super app'

      OpenAI plans desktop ‘super app’

      20 March 2026
      How a WhatsApp bundle exposed a fault line in SA mobile

      How a WhatsApp bundle exposed a fault line in SA mobile

      19 March 2026
    • World
      Mystery Chinese AI model revealed to be Xiaomi's

      Mystery Chinese AI model revealed to be Xiaomi’s

      19 March 2026
      A mystery AI model has developers buzzing

      A mystery AI model has developers buzzing

      18 March 2026
      Samsung's trifold gamble ends in retreat

      Samsung’s trifold gamble ends in retreat

      17 March 2026
      Nvidia targets $1-trillion in AI chip sales as inference demand surges - Jensen Huang

      Nvidia targets $1-trillion in AI chip sales as inference demand surges

      17 March 2026
      Peter Thiel's secretive Rome conference draws Church attention

      Peter Thiel’s secretive Rome conference draws Church attention

      16 March 2026
    • In-depth
      The last generation of coders

      The last generation of coders

      18 February 2026
      Sentech is in dire straits

      Sentech is in dire straits

      10 February 2026
      How liberalisation is rewiring South Africa's power sector

      How liberalisation is rewiring South Africa’s power sector

      21 January 2026
      The top-performing South African tech shares of 2025

      The top-performing South African tech shares of 2025

      12 January 2026
      Digital authoritarianism grows as African states normalise internet blackouts

      Digital authoritarianism grows as African states normalise internet blackouts

      19 December 2025
    • TCS
      TCS+ | Arctic Wolf unpacks the evolving threat landscape for SA businesses - Clare Loveridge and Jason Oehley

      TCS+ | Arctic Wolf unpacks the evolving threat landscape for SA businesses

      19 March 2026
      TCS+ | Vox Kiwi: a wireless solution promising a fibre-like experience - Theo van Zyl

      TCS+ | Vox Kiwi: a wireless solution promising a fibre-like experience

      13 March 2026
      TCS+ | Flipping the narrative on AI in the Global South - Josefin Rosén

      TCS+ | Flipping the narrative on AI in the Global South

      13 March 2026
      TCS | Sink or swim? Antony Makins on how AI is rewriting the rules of work

      TCS | Sink or swim? Antony Makins on how AI is rewriting the rules of work

      5 March 2026
      TCS+ | Bolt ups the ante on platform safety - Simo Kalajdzic

      TCS+ | Bolt ups the ante on platform safety

      4 March 2026
    • Opinion
      South Africa's energy future hinges on getting wheeling right - Aishah Gire

      South Africa’s energy future hinges on getting wheeling right

      10 March 2026
      Hold the doom: the case for a South African comeback - Duncan McLeod

      Apple just dropped a bomb on the Windows world

      5 March 2026
      VC's centre of gravity is shifting - and South Africa is in the frame - Alison Collier

      VC’s centre of gravity is shifting – and South Africa is in the frame

      3 March 2026
      Hold the doom: the case for a South African comeback - Duncan McLeod

      Hold the doom: the case for a South African comeback

      26 February 2026
      The AI fraud crisis your bank is not ready for - Andries Maritz

      The AI fraud crisis your bank is not ready for

      18 February 2026
    • Company Hubs
      • 1Stream
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • HOSTAFRICA
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • HealthTech
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Policy and regulation
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Sections » Retail and e-commerce » Why accurate addresses are the new currency in South African e-commerce

    Why accurate addresses are the new currency in South African e-commerce

    Promoted | AfriGIS helps South African logistics and e-commerce companies cut failed deliveries and costs through precise, validated geospatial address data.
    By AfriGIS22 October 2025
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    From click to doorstep - optimising last-mile delivery with GIS - AfriGISEighty percent of South African shoppers reported that they walk away if delivery options don’t meet their expectations. In this environment, the accuracy of a single address can make or break profitability. For logistics companies operating on notoriously low margins, every failed delivery or re-attempt translates directly into lost revenue.

    The challenge in South Africa is real. There is no unified national address database, suburbs have multiple names, informal settlements lack formal street numbering and digital literacy barriers lead to incomplete or inconsistent address capture. Major e-commerce players face failed deliveries, costly re-attempts, delayed customer satisfaction and eroded trust, which all impact the bottom line.

    At AfriGIS, we solve this problem with validated geospatial intelligence. By providing accurate, standardised and deliverable addresses, we ensure that e-commerce platforms can optimise delivery routes, reduce fuel and labour costs, improve first-time delivery success, and enhance customer experience. It all comes down to precision. Accurate addresses allow companies to streamline operations, maintain predictable profit margins and build consumer confidence. After all, 86% of South Africans say they won’t buy from a retailer they don’t trust to deliver properly.

    Logistics is a low-margin sport. Every delivery includes costs from sorting facilities, warehouses, software and transport

    Logistics is a low-margin sport. Every delivery includes costs from sorting facilities, warehouses, software and transport. When deliveries fail because an address is incorrect, every step in that process suffers, from the financial department to customer satisfaction.

    By standardising addresses, AfriGIS ensures that parcels reach the right location the first time, eliminating costly return trips and securing operational efficiency. Sorting systems, scanners and routing software all rely on accurate addresses. When an address is correct at the point of capture, human error is minimised, first-time delivery success is maximised, and deliveries arrive safely and timeously.

    The granularity of geospatial data is also critical. Confidence levels allow logistics operators to plan according to precision: a confidence “level 1” address corresponds to an exact location; “level 2” refers to the property; “level 3” to a street corner. This matters for healthcare deliveries, high-value parcels and time-sensitive logistics. In gated communities, high-density residential areas or informal settlements, contextual insights about access control, commercial zoning and delivery risk ensure that operational planning accounts for every obstacle along the route.

    Greater precision

    Beyond addressing challenges within South Africa, geospatial intelligence enables logistics across Africa. Even where formal addressing systems are incomplete, AfriGIS provides location data down to the nearest village or hamlet, allowing cross-border logistics to function with much greater precision. This improves route planning, enhances customer reach and expands market potential.

    The financial benefits of accurate geospatial data are clear. In one case, a logistics client losing millions monthly due to failed deliveries saw first-time delivery success rise to 93% within two years simply by implementing AfriGIS address validation. No new vehicles or major operational overhauls were required, just reliable, actionable location intelligence. By solving for the first and last mile, AfriGIS removes uncertainty, mitigates risk and maximises fleet efficiency.

    Our platform today includes over 53 million searchable addresses and active business names, covering everything from street numbers and units to farms and informal settlements. This depth of coverage not only ensures accurate delivery but also opens up previously inaccessible markets, allowing businesses to reach more customers than ever before.

    From click to doorstep - optimising last-mile delivery with GIS - AfriGISIn South Africa’s competitive logistics landscape, geospatial intelligence is no longer optional; it’s foundational. By integrating validated, Africa-specific location data into operations, logistics providers can optimise routes, reduce operational costs, improve customer satisfaction and unlock new commercial opportunities. Precision at every step turns the complexity of South African geography into a competitive advantage and sets a new standard for delivery excellence.

    • The author, Marna Roos, is account manager at AfriGIS
    • Read more articles by AfriGIS on TechCentral
    • This promoted content was paid for by the party concerned
    Follow TechCentral on Google News Add TechCentral as your preferred source on Google


    AfriGIS Marna Roos
    WhatsApp YouTube
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleLG’s Vivace Dryer cuts electricity bills, delivers smart AI
    Next Article Weak passwords cause one in five breaches – Solid8 and Specops have the fix

    Related Posts

    How AfriGIS is helping retailers win the delivery race

    How AfriGIS is helping retailers win the delivery race

    4 December 2025
    Structured addresses, smarter systems: GIS empowers ISO 20022 compliance

    Structured addresses, smarter systems: GIS empowers ISO 20022 compliance

    18 November 2025

    How AfriGIS supports South Africa’s geospatial information management strategy

    17 October 2025
    Add A Comment

    Comments are closed.

    Company News

    How South African executives can crack the AI ROI code

    20 March 2026
    Africa's first Nvidia RTX Pro GPU servers have landed

    Africa’s first Nvidia RTX Pro GPU servers have landed

    19 March 2026
    How Acer Africa is bridging the digital divide through local innovation

    How Acer Africa is bridging the digital divide through local innovation

    19 March 2026
    Opinion
    South Africa's energy future hinges on getting wheeling right - Aishah Gire

    South Africa’s energy future hinges on getting wheeling right

    10 March 2026
    Hold the doom: the case for a South African comeback - Duncan McLeod

    Apple just dropped a bomb on the Windows world

    5 March 2026
    VC's centre of gravity is shifting - and South Africa is in the frame - Alison Collier

    VC’s centre of gravity is shifting – and South Africa is in the frame

    3 March 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    MTN and Vodacom dwarf South Africa's listed tech sector

    MTN and Vodacom dwarf South Africa’s listed tech sector

    20 March 2026
    SA firm opens Africa's largest space hardware factory

    SA firm opens Africa’s largest space hardware factory

    20 March 2026
    OpenClaw fever grips China

    OpenClaw fever grips China

    20 March 2026
    OpenAI plans desktop 'super app'

    OpenAI plans desktop ‘super app’

    20 March 2026
    © 2009 - 2026 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}