Capitec Bank is generally the cheapest bank for the needs of most people, despite strong competition from other banks, according to Solidarity’s 2016 Bank Charges Report.
As a result of strong competition in the basic bank account market, all four major South African banks are now keeping the cost of the accounts relatively low, according to Paul Joubert, senior researcher at the Solidarity Research Institute.
“Therefore, all Capitec’s big competitors are now imitating Capitec’s low cost account model,” he said.
He said unlike in the past, even Nedbank, with its new Pay-As-You-Use account, now competes well with the cheaper accounts offered by Capitec, Absa, First National Bank and Standard Bank.
This year’s bank charges report covers all the major transactional accounts from South Africa’s largest five banks — Capitec, FNB, Standard Bank, Nedbank and Absa — across four client profiles.
“The user profiles are not defined according to income level, but rather by the number of transactions on each profile,” the report stated.
These profiles were based on guidelines as promoted by the banks and covers transactions ranging from 12 basic transactions to a comprehensive 30 transactions. The four categories are:
- Accounts marketed to people with a low income and who have basic banking needs. (Profile with 12 transactions per month.)
- Accounts marketed to people with a low income but who have somewhat more sophisticated banking needs. (Profile with 17 transactions per month.)
- Accounts marketed to people with a middle class income and sophisticated banking needs. (Profile with 25 transactions per month.) Joubert believes the strong competition among accounts marketed to the middle-income market means that other factors such as reward programmes are increasingly influencing clients’ choice of a bank.
- Accounts marketed to people with an upper middle class income and sophisticated banking needs. (Profile with 30 transactions per month.)
“Capitec remains the cheapest account in general. Capitec’s no-frills approach and policy of paying significant interest on any positive balance allows it to remain on top, despite the competing accounts first introduced by FNB and Absa and later also by Nedbank and Standard Bank,” the report found.
It added that Capitec’s only real limitation is that it does not offer products like overdraft facilities and credit cards.
