Browsing: Forrester

As artificial intelligence continues to capture the imagination of the tech and mainstream media, customer intelligence professionals need to take a pragmatic view of what AI can do for business. Breakthroughs from

CEOs will expect chief information officers to grow out of being mere custodians of technology and to actively wield tech to drive revenue instead. This will include immersing themselves into the field of customer experience

While blockchain technology is certainly worth investigating, chief information officers should not be fooled into thinking it is the panacea for all the potential use cases currently under discussion. It’s advisable to apply a healthy dose of scepticism