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    Home » Sections » AI and machine learning » Meta to the AI industry: slow down without us

    Meta to the AI industry: slow down without us

    Mark Zuckerberg says competition and liability already push AI labs to build safely, breaking with rivals.
    By Agency Staff16 September 2026
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    Meta to the AI industry: slow down without us - Mark Zuckerberg
    Meta Platforms CEO Mark Zuckerberg. Carlos Barria/Reuters

    Meta Platforms CEO Mark Zuckerberg said competition and liability give AI companies enough reason to act individually on safety, appearing to break from calls by the leaders of top AI firms for a coordinated slowdown in AI development.

    The comments underscore a split among industry executives and US authorities over how to respond to warnings that the technology is advancing faster than companies can control it, with some industry insiders warning it poses an existential threat to humanity.

    Zuckerberg, in a post on X on Tuesday, said every lab has the responsibility and incentive to move at the pace required to train its models safely, and the ability to take its own actions to ensure that happens.

    Trust and alignment are quickly becoming the most important capabilities that will differentiate agents and models

    His remarks come three days after Anthropic CEO Dario Amodei urged AI companies to slow the pace at which they improve model capabilities, on the heels of existential risk warnings by several researchers. Rival OpenAI’s chief, Sam Altman, and xAI’s Elon Musk both publicly endorsed Amodei’s call within hours.

    US President Donald Trump on Monday, however, played down concerns about AI’s potential for harm, saying the US already had guardrails in place for the technology and that China would benefit from doubt being cast on AI’s development. The view that regulation will harm US companies’ ability to compete with their Chinese counterparts is shared by tech executives, including Nvidia CEO Jensen Huang.

    “Trust and alignment are quickly becoming the most important capabilities that will differentiate agents and models,” Zuckerberg said. “Any lab that doesn’t focus on alignment will fall behind.”

    ‘Significant’ liability

    He said labs had a strong incentive to prevent their models from causing harm because they would otherwise face “significant” liability, pointing to Meta’s decision to delay the release of its Muse AI agent earlier this year to strengthen its security.

    “We didn’t call for everyone else to do this before we would. We just did it as part of our day-to-day work because it was clearly the right thing for people and for us,” he said.

    Read: The end is nigh, and the shares go on sale in October

    While Amodei called for an industry-wide slowing of recursive self-improvement — AI’s ability to improve itself — Zuckerberg said Meta had already committed the “significant majority” of its compute towards creating products that serve users’ immediate needs rather than pursuing self-improving AI systems.

    He said Meta Superintelligence Labs, the company’s AI division, already used independent evaluators in several areas, calling it “industry best practice” and adding that “other labs can just do this too”.

    Anthropic CEO Dario Amodei
    Anthropic CEO Dario Amodei

    Zuckerberg’s push to position Meta as a responsible actor on AI safety comes weeks after the company agreed to pay up to US$18-billion to settle US state lawsuits alleging it designed Facebook and Instagram to addict children, without admitting wrongdoing.

    Adding to the uncertainty around any coordinated approach by AI firms, US Federal Trade Commission chairman Andrew Ferguson said on Tuesday that everyone should be “deeply suspicious” of AI companies seeking antitrust exemptions while lobbying for new regulation. Ferguson did not name Anthropic, but Amodei last week requested antitrust permission to allow rivals to coordinate a slower pace of AI development on safety grounds.  — Chris Thomas, (c) 2026 NewsCentral Media

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    Andrew Ferguson Anthropic Dario Amodei Donald Trump Elon Musk Jensen Huang Mark Zuckerberg Meta Meta Platforms Meta Superintelligence Labs Nvidia OpenAI Sam Altman xAI
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