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    Home»News»Tired of Zoom calls? Company offers at-home hologram machines

    Tired of Zoom calls? Company offers at-home hologram machines

    News By Agency Staff8 August 2020
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    Portl inventor David Nussbaum poses for a photo next to an AI-powered life-size hologram of himself in Gardena, near Los Angeles, California. Lucy Nicholson/Reuters

    Looking for a new way to communicate during the pandemic? A Los Angeles company has created phone booth-sized machines to beam live holograms into your living room.

    The device made by Portl lets users talk in real time with a life-sized hologram of another person. The machines also can be equipped with technology to enable interaction with recorded holograms of historical figures or relatives who have passed away.

    Each Portl device is 2.1m tall, 1.5m wide and 60cm deep, and can be plugged into a standard wall outlet. Anyone with a camera and a white background can send a hologram to the machine in what CEO David Nussbaum calls “holoportation”.

    We are able to connect military families that haven’t seen each other in months, or people from opposite coasts

    “We say if you can’t be there, you can beam there,” said Nussbaum, who previously worked at a company that developed a hologram of Ronald Reagan for the former president’s library and digitally resurrected rapper Tupac Shakur.

    “We are able to connect military families that haven’t seen each other in months, people from opposite coasts,” or anyone who is social distancing to fight the coronavirus, Nussbaum added.

    Prices for the machine start at US$60 000 (R1.06-million), a cost that Nussbaum expects will drop over the next three to five years. The company also plans a smaller tabletop device with a lower price tag early next year.

    AI

    The devices can be equipped with artificial intelligence technology from Los Angeles-based company StoryFile to produce hologram recordings that can be archived. Adding that to the current device brings the cost to at least $85 000 (R1.5-million).

    The companies are promoting to museums, which could let visitors question a hologram of a historical figure, and to families to record information for future generations.

    People can feel like they are having a conversation with a recorded hologram, said StoryFile CEO Heather Smith.

    “You feel their presence, see their body language, see all their non-verbal cues,” she said. “You feel like you’ve actually talked to that individual even though they were not there.”  — Reported by Rollo Ross, with additional reporting and writing by Lisa Richwine, (c) 2020 Reuters

    David Nussbaum Heather Smith StoryFile top Zoom
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