Cell C has slashed data prices on a promotional basis to entice users to sign up for its 4G/LTE offerings.

The company said on Friday that it has cut the price of its home and office broadband LTE offerings by up to 64% as part of a promotion that ends on 31 May.

“Cell C has significantly reduced the cost of eight of its most popular data offers — six contract and two prepaid options — with discounts ranging between 33% and 64%,” it said in a statement.

It is offering 100GB of prepaid data valid for a year for R999 (a reduction of 60% from the normal price) and 20GB of contract data for R399, which includes an extra 40GB for use between midnight and 6am and a modem. See the tables below for more information.

At the lower end of its product spectrum, Cell C has reduced the cost of its SmartData 5GB product, offering 5GB anytime data and 15GB of late-night data, including LTE modem, from R199/month to R99/month.

At the top end, its SmartData 100GB deal, which offers 100GB anytime data and 100GB of late-night data, has been reduced to R999/month, down by 64% from R2 799/month, again on a promotional basis.