Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      Big Microsoft 365 price increases coming next year

      Big Microsoft price increases coming next year

      5 December 2025
      Vodacom to take control of Safaricom in R36-billion deal - Shameel Joosub

      Vodacom to take control of Safaricom in R36-billion deal

      4 December 2025
      Black Friday goes digital in South Africa as online spending surges to record high

      Black Friday goes digital in South Africa as online spending surges to record high

      4 December 2025
      BYD takes direct aim at Toyota with launch of sub-R500 000 Sealion 5 PHEV

      BYD takes direct aim at Toyota with launch of sub-R500 000 Sealion 5 PHEV

      4 December 2025
      'Get it now': Takealot in new instant deliveries pilot

      ‘Get it now’: Takealot in new instant deliveries pilot

      4 December 2025
    • World
      Amazon and Google launch multi-cloud service for faster connectivity

      Amazon and Google launch multi-cloud service for faster connectivity

      1 December 2025
      Google makes final court plea to stop US breakup

      Google makes final court plea to stop US breakup

      21 November 2025
      Bezos unveils monster rocket: New Glenn 9x4 set to dwarf Saturn V

      Bezos unveils monster rocket: New Glenn 9×4 set to dwarf Saturn V

      21 November 2025
      Tech shares turbocharged by Nvidia's stellar earnings

      Tech shares turbocharged by stellar Nvidia earnings

      20 November 2025
      Config file blamed for Cloudflare meltdown that disrupted the web

      Config file blamed for Cloudflare meltdown that disrupted the web

      19 November 2025
    • In-depth
      Jensen Huang Nvidia

      So, will China really win the AI race?

      14 November 2025
      Valve's Linux console takes aim at Microsoft's gaming empire

      Valve’s Linux console takes aim at Microsoft’s gaming empire

      13 November 2025
      iOCO's extraordinary comeback plan - Rhys Summerton

      iOCO’s extraordinary comeback plan

      28 October 2025
      Why smart glasses keep failing - no, it's not the tech - Mark Zuckerberg

      Why smart glasses keep failing – it’s not the tech

      19 October 2025
      BYD to blanket South Africa with megawatt-scale EV charging network - Stella Li

      BYD to blanket South Africa with megawatt-scale EV charging network

      16 October 2025
    • TCS
      TCS+ | How Cloud on Demand helps partners thrive in the AWS ecosystem - Odwa Ndyaluvane and Xenia Rhode

      TCS+ | How Cloud On Demand helps partners thrive in the AWS ecosystem

      4 December 2025
      TCS | MTN Group CEO Ralph Mupita on competition, AI and the future of mobile

      TCS | Ralph Mupita on competition, AI and the future of mobile

      28 November 2025
      TCS | Dominic Cull on fixing South Africa's ICT policy bottlenecks

      TCS | Dominic Cull on fixing South Africa’s ICT policy bottlenecks

      21 November 2025
      TCS | BMW CEO Peter van Binsbergen on the future of South Africa's automotive industry

      TCS | BMW CEO Peter van Binsbergen on the future of South Africa’s automotive industry

      6 November 2025
      TCS | Why Altron is building an AI factory - Bongani Andy Mabaso

      TCS | Why Altron is building an AI factory in Johannesburg

      28 October 2025
    • Opinion
      Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

      Your data, your hardware: the DIY AI revolution is coming

      20 November 2025
      Zero Carbon Charge founder Joubert Roux

      The energy revolution South Africa can’t afford to miss

      20 November 2025
      It's time for a new approach to government IT spend in South Africa - Richard Firth

      It’s time for a new approach to government IT spend in South Africa

      19 November 2025
      How South Africa's broken Rica system fuels murder and mayhem - Farhad Khan

      How South Africa’s broken Rica system fuels murder and mayhem

      10 November 2025
      South Africa's AI data centre boom risks overloading a fragile grid - Paul Colmer

      South Africa’s AI data centre boom risks overloading a fragile grid

      30 October 2025
    • Company Hubs
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Sections » Motoring » Chinese cars in South Africa: threat or opportunity?

    Chinese cars in South Africa: threat or opportunity?

    Chinese EVs are causing a headache for regulators in the US and the EU. South Africa has a different problem.
    By Nkosinathi Ndlovu16 May 2024
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    US President Joe Biden on Tuesday announced 100% tariffs on the importation of Chinese-made electric vehicles into the US. At the same time, Europe is conducting an anti-subsidy investigation into EV imports from China, with similar measures to the US being considered.

    In both cases, regulators are concerned that cheap, subsidised Chinese EVs will flood domestic markets, undercutting local manufacturers and destroying homegrown motoring industries in the process, costing jobs and crimpling economic growth.

    South Africa’s automotive sector is an important contributor to the economy, representing some 20% of the country’s total manufacturing output and contributing 5.3% to GDP in 2023.

    South Africa has a master plan that aims to achieve 1% of global production by 2035, but the world is shifting

    Although South Africa’s EV plans are far behind Europe’s, many Western brands such as Ford, Volkswagen and BMW have made significant investments – many billions of rands – in manufacturing capacity for the production of internal combustion engine (ICE) vehicles that are exported to various markets around the world.

    Do cheaper Chinese imports – whether ICE vehicles or EVs – threaten the sustainability of the local industry, too? And should government be making similar moves to the US and the EU to protect the industry? Or could the opposite be true: does the rise of Chinese car manufacturing represent an opportunity for South Africa?

    “South Africa has a master plan that aims to achieve 1% of global production by 2035, but the world is shifting towards electric vehicles and South Africa’s policy is lagging behind,” said Hiten Parmar, executive director of the The Electric Mission, a non-profit that champions the decarbonisation of South Africa’s automotive and energy systems.

    “We have seen what happened to Australia, they were in the same position as South Africa, attracting global brands to manufacture on their shores, but because they lacked proactive policy reforms from government, the automotive manufacturing industry in Australia evaporated.”

    EV incentive scheme

    According to Parmar, South Africa exports three in five vehicles made in the country to Europe. The EU, on the other hand, plans to ban the sale of new ICE vehicles in the region by 2035 to support its transition to EVs. Parmar identified outdated policy in a changing global vehicle market as the major threat to the local industry.

    “If South Africa does not create that carrot, to say that we are fully committed to EV manufacturing and outline what the direct incentives for not only automotive manufacturing but also automotive component manufacturing are, we are going to struggle going forward,” he said.

    In his budget speech in February, finance minister Enoch Godongwana announced an incentive scheme that will allow producers of electric and hybrid vehicles to claim up to 150% of “qualifying investment spending” in the first year as part of a package of measures aimed at supporting local manufacturers in the transition to electric mobility.

    Read: The US is getting antsy about Chinese cars

    Godongwana said government has set aside R964-million to supplement the incentive, but the scheme only comes into effect in two years’ time. Many industry stakeholders, including members of the Automotive Business Council, were disappointed by the minister’s announcement.

    “We are already in 2024 and it’s still a long road ahead. These sorts of incentives should have been in place already so that we can start securing investment,” said Parmar.

    Finance minister Enoch Godongwana. Image: GCIS

    Getting the right policy and incentives in place may make South Africa a more attractive investment destination for EV manufacturing, but that does not necessarily mean the country will be competitive against China, which actively subsidises EV production to support its industry, which has expanded rapidly in recent years.

    But Parmar believes South Africa can attract investment from Chinese companies, which could make more sense than trying to compete with them.

    Working in South Africa’s favour is the availability, at least regionally, of some of the minerals that are key to the production of EVs such as nickel, lithium and cobalt, meaning local manufacturers could, in theory, acquire these inputs more cheaply and quickly.

    African countries are mining the minerals, putting them onto a ship and taking them to another country…

    The introduction by the EU next month of the Carbon Border Adjustment Mechanism – a carbon tax that effectively penalises goods produced in regions where decarbonisation efforts are taken less seriously –  will give countries that make an effort to produce goods in a decarbonised manner an advantage when exporting to that market.

    “African countries are mining the minerals, putting them onto a ship and taking them to another country for processing, going to Europe for assembly and then we import it again. If we become proactive in South Africa, we can create a great manufacturing framework that will attract not only the Chinese but all OEMs (vehicle manufacturers) to set up plants here,” said Parmar.

    South Africa is still attracting investment for the production of traditional ICE vehicles. This week, Peugeot parent company Stellantis announced that it is starting construction of a R3-billion bakkie assembly plant in the Eastern Cape. In a similar vein, VW announced a R4-billion investment to expand its Kariega plant, also in the Eastern Cape, in preparation for the production of new ICE-based SUV models.  – © 2024 NewsCentral Media

    Read next: Budget: new EV policy incentives – too little, too late?



    electric Mission Enoch Godongwana Hiten Parmar Joe Biden
    Subscribe to TechCentral Subscribe to TechCentral
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleBasel Committee warns of risks in banking from Big Tech
    Next Article ANC walking political tightrope over Eskom plant closures

    Related Posts

    Markets signal a turning tide for South Africa as rand hits two-year high

    Markets signal a turning tide for South Africa as rand hits two-year high

    13 November 2025
    Tech push helps Sars deliver R78-billion revenue boost - Edward Kieswetter

    Tech push helps Sars deliver R78-billion revenue boost

    12 November 2025
    Enoch Godongwana: load shedding down, energy investments up as reforms take hold

    Godongwana: load shedding down, energy investments up as reforms take hold

    12 November 2025
    Company News
    AI is not a technology problem - iqbusiness

    AI is not a technology problem – iqbusiness

    5 December 2025
    Telcos are sitting on a data gold mine - but few know what do with it - Phillip du Plessis

    Telcos are sitting on a data gold mine – but few know what do with it

    4 December 2025
    Unlock smarter computing with your surface Copilot+ PC

    Unlock smarter computing with your Surface Copilot+ PC

    4 December 2025
    Opinion
    Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

    Your data, your hardware: the DIY AI revolution is coming

    20 November 2025
    Zero Carbon Charge founder Joubert Roux

    The energy revolution South Africa can’t afford to miss

    20 November 2025
    It's time for a new approach to government IT spend in South Africa - Richard Firth

    It’s time for a new approach to government IT spend in South Africa

    19 November 2025

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    Big Microsoft 365 price increases coming next year

    Big Microsoft price increases coming next year

    5 December 2025
    AI is not a technology problem - iqbusiness

    AI is not a technology problem – iqbusiness

    5 December 2025
    Vodacom to take control of Safaricom in R36-billion deal - Shameel Joosub

    Vodacom to take control of Safaricom in R36-billion deal

    4 December 2025
    Black Friday goes digital in South Africa as online spending surges to record high

    Black Friday goes digital in South Africa as online spending surges to record high

    4 December 2025
    © 2009 - 2025 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}