Of the refreshed or new products that Apple talked about at its extravaganza this week, I’m most curious about Arcade, the $5 monthly subscription to videogames for iPhones and iPads.
At current levels, Apple has a valuation of about $1.02 trillion, putting it slightly under Microsoft, the largest publicly traded US stock, with a valuation of $1.05-trillion.
Apple’s decision to skip support for the latest wireless standard on its new iPhones may cost the company a chance at capturing China’s biggest smartphone replacement wave in years.
Apple’s biggest surprise at its keynote address on Tuesday was not a new feature, device or service, but an aggressive pricing strategy that’s a departure for the premium electronics maker.
Apple unveiled new iPhones with camera enhancements and improved battery life, making incremental tweaks to lure buyers ahead of a more substantial overhaul of its handsets in 2020.
Apple said its TV+ original video subscription service will launch on 1 November for $4.99/month, undercutting the price of rival offerings.
Apple must continue to innovate the iPhone in order to stay successful, analysts have said ahead of the technology giant’s latest launch.
Given the US-China trade war, one might think that news of Apple contravening Chinese labour laws would provide just the ammunition that Beijing needs to crack down on the tech giant.
Apple could unveil as many as three new iPhone handsets when the technology giant holds a live event on Tuesday evening.
Apple has disputed a recent Google security report that described an iPhone malware attack as “en masse”.