Browsing: BMW

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Those were the alleged words of John Wanamaker, a US merchant and notable type that lived at the turn of the 20th century. I say “allegedly” because if the Internet has

Pictures of BMW’s i3 don’t do justice to what is a truly modern urban electric vehicle. Being launched next to the stunning i8 sportscar doesn’t help either, as the inevitable comparison leads to

After a lengthy beta, OS X 10.10 Yosemite is finally ready for prime time. It’s the 11th version of Apple’s OS X, and represents the biggest overhaul of the operating system’s visuals since its introduction in 2001. While you’re waiting for the update to download, let’s take the opportunity to see

BMW South Africa and Schneider Electric have announced a partnership for the supply and installation of charging points for BMW’s electric vehicles, which will go on sale locally early next year. Schneider will work with BMW electric car

Electric cars are the future of the automobile, Germany’s iconic luxury vehicle brand BMW believes. And it’s about to make a big investment in South Africa to back up this view. Worldwide, the race to electric vehicles is hotting up as leading vehicle manufacturers

If press coverage is any measure, it appears electric vehicles (EVs) have finally arrived. Tesla’s Model S was named Automobile Magazine’s Car of the Year, the Nissan Leaf is topping the EV sales ranks and the industry is abuzz with anticipated sales impact of BMW’s super-light i3. Yet for all the hype, EVs remain more common in glossy

BMW South Africa has taken the wraps off a set of Internet-connected services built into the company’s vehicles that provide a range of value-added services. At the heart of the technology is an embedded Vodafone Sim card, with global roaming enabled, and which is used for data services. ConnectedDrive will be embedded

German automotive giant BMW has chosen South Africa to establish only its third IT hub worldwide. The other two IT hubs are based in the US and India. The hub will offer IT services to BMW operations worldwide, concentrating specifically on SAP-based production applications, the company

Cell C chief commercial officer Jose Dos Santos expressed frustration at a media conference on Monday that the operator, South Africa’s third-largest by subscriber numbers after Vodacom and MTN, is not allowed to engage in direct comparative advertising. Dos Santos said the