When Apple boss Tim Cook takes the stage at the Steve Jobs Theater in Silicon Valley on Monday, he will usher in a new era for the world’s largest technology company.
Apple, after teasing investors for months about its ambitions to become a services company, is getting ready to showcase plans for new video and news products. All it needs now is for Hollywood to sign up.
To US President Donald Trump, it was an awkward slip of the tongue. To Apple CEO Tim Cook, it was an opportunity to poke some sly fun at a president who has often clashed with the tech industry.
Apple plans to launch iPhones with a more-powerful 3D camera as soon as next year, stepping up the company’s push into augmented reality, according to people familiar with the plans.
Apple has suggested it could lower iPhone prices in response to falling sales. CEO Tim Cook said Apple is starting to adjust its pricing in some countries in response to currency valuation changes around the world.
Apple doesn’t want investors to fixate any longer on the iPhone, the world-changing product that delivers about two-thirds of the company’s revenue. Nope. It’s over it. The iPhone is bo-ring.
Apple has reported a decline in both revenue and profits in its latest quarterly financial results, as the company feels the pinch from slowing demand for its star product, the iPhone.
Apple boss Tim Cook has taken aim at invisible data brokers who trade users’ personal data, as the iPhone maker continues to distance itself from rivals on the issue of privacy.
Apple will cut back on hiring for some divisions after selling fewer iPhones than expected and missing its revenue forecast for the holiday quarter, according to people familiar with the matter.
Apple is planning to release three new iPhone models this year, including a device to succeed the newly-created XR model, The Wall Street Journal reported.