Apple reported falling iPhone sales, highlighting the need to deliver blockbuster new features in the next edition of the flagship device if the company is to fend off rivals like Samsung Electronics. Investor confidence has been mounting ahead
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Apple has gone to space to find additional talent for its augmented reality efforts. The iPhone maker has hired Jeff Norris, a specialist in the new technology from Nasa, to help build future products, according to
Apple is finally starting to get real about its iPad business. The company said on Tuesday that it would release a refreshed version of its flagship iPad at a lower price. It was the first
Apple introduced a revamped version of its most popular-sized iPad at the cheapest price ever, and a shiny red iPhone 7, whose sales will help to combat Aids. Apple unveiled a new 9,7-inch iPad with a brighter
Apple’s App Store has turned countless software developers into millionaires since its launch almost a decade ago. But working with the famously controlling company has often been
Duan Yongping is convinced Tim Cook didn’t have a clue who he was when they first met a couple years ago. The Apple boss probably does now. Duan is the reclusive billionaire who founded Oppo and Vivo
Tim Cook has talked up a lot of technologies since becoming Apple’s chief executive in 2011. Driverless cars. Artificial intelligence. Streaming television. But no technology has fired up Cook quite like
“We are always looking at acquisitions,” Apple CEO Tim Cook told analysts last month. “There’s not a size that we would not do.” It’s a message he’s increasingly stressed over the past year as investors
Apple attracted a swathe of new iPhone customers over the holiday period, auguring well for a more significant upgrade to its flagship product this year — and the services revenue that these devices are increasingly generating. Existing iPhone users upgraded
Apple reported quarterly revenue that topped analyst projections, fuelled by demand for the company’s latest and priciest iPhones. Apple said sales rose 3,3% to US$78,4bn, with earnings of $3,36/share in the three months to 31