TechCentral is the biggest technology news website in South Africa that’s aimed at a business audience, making it the perfect place for companies which sell products and services to other companies to advertise.
While many IT publications claim to reach this valuable audience, the fact is they don’t really: they’re firmly focused on serving a retail consumer audience – a space where targeted B2B advertising is often lost in the “noise”.
TechCentral, on the other hand, is singularly focused on serving a large and growing audience of real IT decision makers in business and the public sector with technology news and analysis that is directly relevant to them.
That’s why leading South African and international technology brands partner with us, to reach our unique and valuable readers.
TechCentral offers a range of options, tailored to your company’s marketing objectives and budget, to reach this influential audience. These range from banner advertising, to guaranteed content exposure in the form of expertly written promoted articles, to market-leading technology shows and podcasts.
The publication has seen huge gains in readership in 2024, achieving record readership numbers and cementing its market leadership position in business technology news. We remain committed to serving our audience with South Africa’s best technology journalism – with zero sensationalism and clickbait.
Undiluted
The publication supplements its breaking news and analysis with market-leading interview shows, the TechCentral Show (TCS), TCS Legends and TCS+ (with new productions, including Meet the CIO, launching soon), offering our readers and viewers fascinating insights from leaders in the tech field in South Africa and further afield.
With a strategic focus on business readers, not retail consumers, we don’t dilute our audience, meaning we reach the real decision makers in ICT. Can your business afford not to be in front of this audience?
Interested in engaging further with TechCentral and learning how you can partner with us to meet your strategic marketing objectives? If so, please contact Natalie Kock via e-mail and let’s get the conversation started. — (c) 2024 NewsCentral Media
