The banner slamming cellphone network provider Cell C has been changed, The Star reported on Thursday.
The initial banner, which was put up by disgruntled Cell C client George Prokas, which is prominently displayed on a wall outside the WorldWear Mall on Beyers Naude Drive originally read: “The most useless service provider in SA — Cell C Sandton City.”
It also named the branch manager and his phone number.
Cell C applied for an urgent interim interdict against the banner. The high court in Johannesburg dismissed the application and ordered that Cell C pay Prokas’s legal costs.
The banner, put up on 6 November, was altered before the court appearance to read: “Cell C the most useful cellular provider.” It was not known who changed it.
The current banner does not have the network logo. It reads: “Cell C-perceived by the owner of this billboard to be the most useless service provider in SA as experienced via Cell C Sandton City.” — Sapa