Apple fights the world’s biggest tax case in a quiet courtroom this week, trying to rein in the European Union’s powerful antitrust chief ahead of a potential new crackdown on Internet giants.
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In the podcast this week, Duncan McLeod and Regardt van der Berg unpack Apple’s big keynote, looking at everything from the new iPhones to the surprise price of the company’s new Netflix competitor.
Goldman Sachs is growing concerned about Apple, and it is not alone. While shares of the iPhone maker have been stronger of late, the advance comes in contrast to a darker view toward the stock from analysts.
Of the refreshed or new products that Apple talked about at its extravaganza this week, I’m most curious about Arcade, the $5 monthly subscription to videogames for iPhones and iPads.
At current levels, Apple has a valuation of about $1.02 trillion, putting it slightly under Microsoft, the largest publicly traded US stock, with a valuation of $1.05-trillion.
Apple’s decision to skip support for the latest wireless standard on its new iPhones may cost the company a chance at capturing China’s biggest smartphone replacement wave in years.
Apple’s biggest surprise at its keynote address on Tuesday was not a new feature, device or service, but an aggressive pricing strategy that’s a departure for the premium electronics maker.
Apple unveiled new iPhones with camera enhancements and improved battery life, making incremental tweaks to lure buyers ahead of a more substantial overhaul of its handsets in 2020.
Apple said its TV+ original video subscription service will launch on 1 November for $4.99/month, undercutting the price of rival offerings.
Apple must continue to innovate the iPhone in order to stay successful, analysts have said ahead of the technology giant’s latest launch.