Apple’s iPhone sales in China fell 24% year on year in the first six weeks of 2024, while Huawei sales jumped 64%.
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The global smartphone market has returned to growth after more than two years, helped by emerging markets.
Strong sales growth at Huawei helped power an 11% rise in China’s total smartphone shipments in October.
Apple was alone among the world’s top five smartphone vendors to register growth in the third quarter.
LG Electronics has reorganised its mobile phone division to increase outsourcing of its low-end to mid-tier smartphones, which analysts said represented an attempt to cut costs and compete with Chinese rivals.