Although 95% of large SA companies have some sort of social media strategy aimed at consumers, only 51% consider their efforts on Facebook to be effective. The figure drops to just 33% for Twitter. These findings are contained in the latest SA Social Media Landscape study by World Wide Worx. The
Browsing: MXit
Mobile social network Mxit has integrated First National Bank’s eWallet into its mobile commerce platform, Mxit Money. The new service, called FNB Moola+, allows Mxit users to purchase the virtual currency for 35% less than it would cost if purchased using premium-rated SMS. Until now, Mxit users have had
Mobile messaging platform and social network Mxit has acquired Cape Town-based start-up Motribe for an undisclosed amount of money. Motribe was founded two years ago by Nic Haralambous and Vincent Maher and is 30% owned by local start-up investment firm 4Di Capital. Motribe, which employs eight
A Woodstock, Cape Town-based mobile phone-based instant-messaging and chat-room service called 2go is fast becoming one of the most talked-about Internet companies in Africa, with as many as 1m people connected at a time. 2go, which was
Mxit Money, a partnership between Standard Bank and mobile social network Mxit, has been launched and allows Mxit users to send money to one another for free, transact with that money, and even withdraw it. Users can also send money to other mobile phone users for a nominal fee. Mxit CEO
Research and analysis firm Frost & Sullivan is hosting its second annual Growth Innovation Leadership Event in Cape Town next month. The event attracts executives from some of SA’s and Africa’s biggest technology , mining, and engineering players. The event will take place on 22 August at the Table Bay
SA consumers are becoming more confident about transacting and banking using mobile devices. This applies both to users of high-end devices and entry- to mid-tier devices, new research from World Wide Worx shows. As anticipated, the Mobility report, released
Former iBurst CEO Alan Knott-Craig, who led the buy-out of mobile social network Mxit last year, says the acquisition was as much an accident as the success of the social network itself. Knott-Craig says he first took an interest in Mxit in February 2011 when he got wind of a fall-out between Mxit founder Herman
A local technology start-up wants to take the hassle and confusion out of filing tax returns using the SA Revenue Service’s eFiling platform. Marc Sevitz and Evan Robinson, both 28, started TaxTim last year. The two pitched the idea to Google’s Umbono
Avatars, warriors, wizards, whizz-kids, mavericks and dreamers. They could all be characters in a fantasy game played with gunships and lasers on a mobile device. But they are actually the descriptions given to employees at Alan Knott-Craig’s World of Avatar, the Stellenbosch-based cellular, social media and