E.tv will launch four new free-to-air channels, the broadcaster announced on Tuesday. The channels will be made available through sister company Platco Digital’s new OpenView HD direct-to-home satellite platform, which will be launched in October.
The new channels will offer local content, children’s content, movies and pan-African programming. E.tv first began broadcasting in October 1998 and the launch of the new channels has been timed to coincide with its 15th anniversary, it says in a statement.
“These new channels will allow us to showcase more diversity and our ability to appeal across various demographics of our society,” says e.tv group head of channels Monde Twala.
E.tv will also offer these channels on the free-to-air digital terrestrial television platform when it launches, it says.
Last week, e.tv and state-owned broadcasting signal distributor Sentech signed a memorandum of understanding regarding the distribution of e.tv channels on the digital terrestrial platform.
E.tv says further details about the new channels will be released later this month. — (c) 2013 NewsCentral Media
