Browsing: Tim Cook

Tag Heuer has openen an office in Silicon Valley, marking the first time a big Swiss watch maker has expanded into the cradle of the US technology sector and cementing its smartwatch alliance with Google and

Apple unveiled new Mac computers as it seeks to revitalise a product line that co-founder Steve Jobs once said would be rendered redundant by the iPad. Overhauled MacBook Pro laptops and a new computer monitor were presented in a press

Apple has drastically scaled back its automotive ambitions, leading to hundreds of job cuts and a new direction that, for now, no longer includes building its own car, according to people familiar with the project. Hundreds of members of the car

The iPhone 7 and 7 Plus, along with the new Apple Watch Series 2, will go on sale in South Africa on 14 October. iStore, owned by Apple distributor Core Group, revealed on Friday morning that the devices will go on sale locally

You may have read that the world’s most valuable company is cooking up something in the automotive world. In keeping with Steve Jobs’s practice of cloaking everything in iSecrecy, Apple hasn’t even

Apple’s third-quarter rally is unwelcome news to the unusually large swath of investors who have been giving up on the stock. Shares of the iPhone maker have jumped 21% this quarter, trouncing the S&P 500 Index. At the same time, the number

Oh, Tim! Tim, Tim, Tim, Tim, Tim! What have we said about product strategy and trying not to alienate customers? I thought you’d learned your lesson after the iPhone 5c fiasco

Apple showed off a new version of its Apple Watch, the first hardware upgrade for the device, showing the company’s dedication to a product some have said is being held back by its attachment to the

Apple has hitched itself to music celebrities to pitch Apple Music, the US$10/month (South Africa: R59,99/month) digital service launched a year ago. There was the very public catering to Taylor Swift. Apple broke out its

Tim Cook, who is marking his five-year anniversary as Apple’s CEO this week, received shares valued at US$373m (R5,3bn at the time of writing) during that period as the iPhone maker’s stock doubled on his