TechCentral extended its lead as South Africa’s biggest business-to-business technology news website in South Africa in January, making it the top destination for ICT decision makers.
The publication, now in its 11th year, opened up a lead of 13.7% over its next-nearest rival, measured using unique visitors to the website, adding to the strong performance achieved in 2019.
This demonstrates that South African business readers are looking for reliable, well-researched and trustworthy news and analysis about the local ICT sector. Indeed, in 2019 TechCentral grew its readership by over 60% compared to 2018.
TechCentral sales director Michelle Losco said the publication is now the obvious first choice for companies wanting to reach ICT decision makers, including those in the C-suite.
“Whether it’s through display advertising, content marketing in the form of promoted audio and video podcasts and carefully crafted promoted content, or thought leadership and round-table discussions and debates, TechCentral offers the best value to the ICT industry in South Africa, especially those looking to reach an influential business audience.”
To learn more about how you can partner with TechCentral to help your business grow, please contact Amy Ford or Michelle Losco for more information or to set up a meeting.
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