Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      MVNO business shines in Cell C's first post-listing results - Jorges Mendes

      MVNO business shines in Cell C’s first post-listing results

      13 February 2026
      Ramaphosa presses ahead with Eskom break-up - Cyril Ramaphosa

      Ramaphosa presses ahead with Eskom break-up

      13 February 2026
      Cell C cleans up its balance sheet but faces tough trading reality

      Cell C cleans up its balance sheet but faces tough trading reality

      13 February 2026
      The key technology takeaways from Ramaphosa's 2026 Sona - Cyril Ramaphosa

      The key technology takeaways from Ramaphosa’s 2026 Sona

      13 February 2026
      Toyota SA CEO: NEV inaction will cost South Africa its motoring industry - Andrew Kirby

      Toyota SA CEO: NEV inaction will cost South Africa its motoring industry

      12 February 2026
    • World
      Russia bans WhatsApp

      Russia bans WhatsApp

      12 February 2026
      EU regulators take aim at WhatsApp

      EU regulators take aim at WhatsApp

      9 February 2026
      Musk hits brakes on Mars mission

      Musk hits brakes on Mars mission

      9 February 2026
      Crypto firm accidentally sends R700-billion in bitcoin to its users

      Crypto firm accidentally sends R700-billion in bitcoin to its users

      8 February 2026
      AI won't replace software, says Nvidia CEO amid market rout - Jensen Huang

      AI won’t replace software, says Nvidia CEO amid market rout

      4 February 2026
    • In-depth
      How liberalisation is rewiring South Africa's power sector

      How liberalisation is rewiring South Africa’s power sector

      21 January 2026
      The top-performing South African tech shares of 2025

      The top-performing South African tech shares of 2025

      12 January 2026
      Digital authoritarianism grows as African states normalise internet blackouts

      Digital authoritarianism grows as African states normalise internet blackouts

      19 December 2025
      TechCentral's South African Newsmakers of 2025

      TechCentral’s South African Newsmakers of 2025

      18 December 2025
      Black Friday goes digital in South Africa as online spending surges to record high

      Black Friday goes digital in South Africa as online spending surges to record high

      4 December 2025
    • TCS
      Watts & Wheels S1E4: 'We drive an electric Uber'

      Watts & Wheels S1E4: ‘We drive an electric Uber’

      10 February 2026
      TCS+ | How Cloud On Demand is helping SA businesses succeed in the cloud - Xhenia Rhode, Dion Kalicharan

      TCS+ | Cloud On Demand and Consnet: inside a real-world AWS partner success story

      30 January 2026
      Watts & Wheels S1E4: 'We drive an electric Uber'

      Watts & Wheels S1E3: ‘BYD’s Corolla Cross challenger’

      30 January 2026
      Watts & Wheels S1E4: 'We drive an electric Uber'

      Watts & Wheels S1E2: ‘China attacks, BMW digs in, Toyota’s sublime supercar’

      23 January 2026

      TCS+ | Why cybersecurity is becoming a competitive advantage for SA businesses

      20 January 2026
    • Opinion
      A million reasons monopolies don't work - Duncan McLeod

      A million reasons monopolies don’t work

      10 February 2026
      Eskom unbundling U-turn threatens to undo hard-won electricity gains - Busi Mavuso

      Eskom unbundling U-turn threatens to undo hard-won electricity gains

      9 February 2026
      South Africa's skills advantage is being overlooked at home - Richard Firth

      South Africa’s skills advantage is being overlooked at home

      29 January 2026
      Why Elon Musk's Starlink is a 'hard no' for me - Songezo Zibi

      Why Elon Musk’s Starlink is a ‘hard no’ for me

      26 January 2026
      A million reasons monopolies don't work - Duncan McLeod

      South Africa’s new fibre broadband battle

      20 January 2026
    • Company Hubs
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » In-depth » AI hysteria could set the technology back by decades

    AI hysteria could set the technology back by decades

    By The Conversation24 July 2019
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    Most discussions about artificial intelligence (AI) are characterised by hyperbole and hysteria. Though some of the world’s most prominent and successful thinkers regularly forecast that AI will either solve all our problems or destroy us or our society, and the press frequently report on how AI will threaten jobs and raise inequality, there’s actually very little evidence to support these ideas. What’s more, this could actually end up turning people against AI research, bringing significant progress in the technology to a halt.

    The hyperbole around AI largely stems from its promotion by tech evangelists and self-interested investors. Google CEO Sundar Pichai declared AI to be “probably the most important thing humanity has ever worked on”. Given the importance of AI to Google’s business model, he would say that.

    Some even argue that AI is a solution to humanity’s fundamental problems, including death, and that we will eventually merge with machines to become an unstoppable force. The inventor and writer Ray Kurzweil has famously argued this “singularity” will occur by as soon as 2045.

    The likes of physicist Stephen Hawking and billionaire tech entrepreneur Elon Musk warned that AI poses an existential threat to humanity

    The hysteria around AI comes from similar sources. The likes of physicist Stephen Hawking and billionaire tech entrepreneur Elon Musk warned that AI poses an existential threat to humanity. If AI doesn’t destroy us, the doomsayers argue, then it may at least cause mass unemployment through job automation.

    The reality of AI is currently very different, particularly when you look at the threat of automation. Back in 2013, researchers estimated that, in the following 10 to 20 years, 47% of jobs in the US could be automated. Six years later, instead of a trend towards mass joblessness, we’re in fact seeing US unemployment at an historic low.

    Even more job losses have been threatened for the EU. But past evidence indicates otherwise, given that between 1999 and 2010, automation created 1.5 million more jobs than it destroyed in Europe.

    Productivity

    AI is not even making advanced economies more productive. For example, in the 10 years following the financial crisis, labour productivity in the UK grew at its slowest average rate since 1761. Evidence shows that even global superstar firms, including firms who are among the top investors in AI and whose business models depends on it such as Google, Facebook and Amazon, have not become more productive. This contradicts claims that AI will inevitably enhance productivity.

    So, why are the society-transforming effects of AI not materialising? There are at least four reasons. First, AI diffuses through the economy much more slowly than most people think. This is because most current AI is based on learning from large amounts of data and it is especially difficult for most firms to generate enough data to make the algorithms efficient or simply to afford to hire data analysts. A manifestation of the slow diffusion of AI is the growing use of “pseudo AI” where a firm appears to use an online AI bot to interact with customers but which is in fact a human operating behind the scenes.

    The second reason is AI innovation is getting harder. Machine-learning techniques that have driven recent advances may have already produced their most easily reached achievements and now seem to be experiencing diminishing returns. The exponentially increasing power of computer hardware, as described by Moore’s Law, may also be coming to an end.

    Related to this is the fact that most AI applications just aren’t that innovative, with AI mostly used to fine-tune and disrupt existing products rather than introduce radically new products. For example, Carlsberg is investing in AI to help it improve the quality of its beer. But it is still beer. Heka is a US company producing a bed with in-built AI to help people sleep better. But it is still a bed.

    Third, the slow growth of consumer demand in most Western countries makes it unprofitable for most businesses to invest in AI. Yet this kind of limit to demand is almost never considered when the impacts of AI are discussed, partly because academic models of how automation will affect the economy are focused on the labour market and/or the supply side of the economy.

    Fourth, AI is essentially not really being developed for general application. AI innovation is overwhelmingly in visual systems, ultimately aimed for use in driverless cars. Yet such cars are most notable for their absence from our roads, and technical limits mean they are likely to remain so for a long time.

    As a result of the hype and hysteria, many governments are scrambling to produce national AI strategies

    Of course, AI’s small impact in the recent past doesn’t rule out larger impacts in the future. Unexpected progress in AI could still lead to a “robocalypse”. But it will have to come from a different kind of AI. What we currently call “AI” — big data and machine learning — is not really intelligent. It is essentially correlation analysis, looking for patterns in data. Machine learning generates predictions, not explanations. In contrast, human brains are storytelling devices generating explanations.

    As a result of the hype and hysteria, many governments are scrambling to produce national AI strategies. International organisations are rushing to be seen to take action, holding conferences and publishing flagship reports on the future of work. For example the United Nations University Centre for Policy Research claims that AI is “transforming the geopolitical order” and, even more incredibly, that “a shift in the balance of power between intelligent machines and humans is already visible”.

    This “unhinged” debate about the current and near-future state of AI threatens both an AI arms race and stifling regulations. This could lead to inappropriate controls and moreover loss of public trust in AI research. It could even hasten another AI-winter — as occurred in the 1980s — in which interest and funding disappear for years or even decades after a period of disappointment. All at a time when the world needs more, not less, technological innovation.The Conversation

    • Written by Wim Naudé, professorial fellow, Maastricht Economic and Social Research Institute on Innovation and Technology, United Nations University
    • This article is republished from The Conversation under a Creative Commons licence


    Elon Musk Ray Kurzweil Stephen Hawking top Wim Naudé
    WhatsApp YouTube Follow on Google News Add as preferred source on Google
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleInflation rate unchanged at 4.5% in June
    Next Article Eskom presents South Africa with a sovereign debt problem

    Related Posts

    Musk hits brakes on Mars mission

    Musk hits brakes on Mars mission

    9 February 2026
    Starlink considers building its own phone - Elon Musk

    Starlink considers building its own phone

    5 February 2026
    SpaceX acquires xAI in record-breaking deal

    SpaceX acquires xAI in record-breaking deal

    3 February 2026
    Company News
    Cell C delivers maiden results with growth momentum, financial flexibility - Jorges Mendes

    Cell C delivers maiden results with growth momentum, financial flexibility

    13 February 2026
    Start-up king joins Paratus Rwanda - Innocent Mutimura

    Start-up king joins Paratus Rwanda

    13 February 2026
    How NEC XON tackled identity risk for a major telco - Michael de Neuilly Rice

    How NEC XON tackled identity risk for a major telco

    11 February 2026
    Opinion
    A million reasons monopolies don't work - Duncan McLeod

    A million reasons monopolies don’t work

    10 February 2026
    Eskom unbundling U-turn threatens to undo hard-won electricity gains - Busi Mavuso

    Eskom unbundling U-turn threatens to undo hard-won electricity gains

    9 February 2026
    South Africa's skills advantage is being overlooked at home - Richard Firth

    South Africa’s skills advantage is being overlooked at home

    29 January 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    Cell C delivers maiden results with growth momentum, financial flexibility - Jorges Mendes

    Cell C delivers maiden results with growth momentum, financial flexibility

    13 February 2026
    MVNO business shines in Cell C's first post-listing results - Jorges Mendes

    MVNO business shines in Cell C’s first post-listing results

    13 February 2026
    Start-up king joins Paratus Rwanda - Innocent Mutimura

    Start-up king joins Paratus Rwanda

    13 February 2026
    Ramaphosa presses ahead with Eskom break-up - Cyril Ramaphosa

    Ramaphosa presses ahead with Eskom break-up

    13 February 2026
    © 2009 - 2026 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}