Apple won’t be placing a giant booth at the big CES tech trade show starting on Sunday in Las Vegas, but its recent sales warning – and the country it blamed for the shortfall – will undoubtedly be the talk of the show.
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It’s wrong to surmise that Apple’s warning about weaker than expected iPhone sales is the beginning of the end of the iconic product, but it is entering a new phase, analysts have said.
The fast-rising Chinese company has demoted and cut the pay of two employees held responsible for a New Year’s greeting tweeted from Huawei’s official account and sent with an iPhone.
Apple’s falloff in demand for iPhones in China shows the company’s flagship product is hurt by its high price and the rise of cheaper, more comparable rival devices in the world’s biggest market.
Toward the end of Apple’s stunning disclosure about its worse-than-expected sales, the company’s boss suggests a tactic it will use to counter surprisingly meek demand for its smartphones. It needs to better.
Apple’s Tim Cook confirmed on Wednesday that the latest iPhones are not selling up to expectations. The news exposes his toughest challenge since taking over as CEO from the legendary Steve Jobs.
The optimistic narrative about Apple’s iPhone business is falling apart in front of our eyes.
Apple CEO Tim Cook told employees he won’t blame “external factors” for selling fewer iPhones than anticipated during the holiday quarter.
Apple for the first time in almost two decades lowered its revenue outlook citing fewer than expected upgrades to new iPhones, weakness in China’s economy and supply constraints to newer models of the Apple Watch, iPad Pro and AirPods.
Move over, Netflix: Apple will be the best performing “Faang” stock in 2019, according to veteran analyst Gene Munster.