Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      DStv's South African revenue keeps sliding as Canal+ bets on new packages

      DStv’s South African revenue keeps sliding

      22 October 2026
      Global coalition aims to make smartphones more affordable

      South Africa’s digital ID could change how you pay

      22 October 2026
      AI's boardroom honeymoon is over - Gary Stocks

      AI’s boardroom honeymoon is over

      22 October 2026
      4Sight revenue jumps 29%, but software resale squeezes margins

      4Sight revenue jumps 29%, but software resale squeezes margins

      22 October 2026
      Rand stablecoin issuers welcome treasury's crypto rethink

      Rand stablecoin issuers welcome treasury’s crypto rethink

      22 October 2026
    • World
      OpenAI turns the tables on Apple in trade secrets fight

      OpenAI turns the tables on Apple in trade secrets fight

      15 October 2026
      Google's Gemini 4 Argon is finally here

      Google’s Gemini 4 Argon is finally here

      14 October 2026
      Apple's new HomeView smart home hub

      Apple takes another shot at the smart home

      13 October 2026
      AI

      AI is now propping up the world economy, says IMF

      12 October 2026
      SpaceX takes aim at US wireless carriers with spectrum acquisition

      Starlink is coming for your mobile operator

      9 October 2026
    • In-depth

      10 days that changed the course of AI

      21 September 2026
      Meta to the AI industry: slow down without us - Mark Zuckerberg

      Meta to the AI industry: slow down without us

      16 September 2026
      Google DeepMind CEO Demis Hassabis. Image: John Sears

      The plan to stop AI from breaking the world

      16 July 2026
      The internet has a Strait of Hormuz problem

      The internet has a Strait of Hormuz problem

      15 July 2026
      AI boom sparks rally, frenzy and fear

      AI boom sparks rally, frenzy and fear

      11 June 2026
    • TCS
      TCS+ | Boards are underestimating the cost of a cyberattack, says Arctic Wolf - Jason Oehley and Andre Den Hond

      TCS+ | Boards are underestimating the cost of a cyberattack, says Arctic Wolf

      22 October 2026
      W&W | LDV's Gerhard Moolman on electric bakkies, fleet orders and 'school fees'

      W&W | LDV’s Gerhard Moolman on electric bakkies and fleets

      9 October 2026
      TCS | Frogfoot sees bigger fibre deals coming - TechCentral Show guests Abraham van der Merwe and Shane Chorley

      TCS | Frogfoot sees bigger fibre deals coming

      8 October 2026
      Meet the CIO | Vodacom's Mohamed Sami on the agentic future

      Meet the CIO | Vodacom’s Mohamed Sami on the agentic future

      5 October 2026
      Lexi Novitske, general partner at Norrsken22, on the TechCentral Show

      TCS | Norrsken22’s Lexi Novitske on how China is winning African tech

      1 October 2026
    • Opinion
      Nonkqubela Thathakahle Jordan-Dyani

      Why cybersecurity is now a national security issue for South Africa

      15 October 2026
      When a machine can choose, who does it become? Fanie van Rooyen

      When a machine can choose, who does it become?

      9 October 2026
      Let South Africans jailbreak their way to digital sovereignty - Dirk de Vos

      Let South Africans jailbreak their way to digital sovereignty

      5 October 2026
      South Africa's next energy crisis is in the accounts department - Craig Holmes

      South Africa’s next energy crisis is in the accounts department

      29 September 2026
      The steam engine lesson AI doomsayers keep missing - Sam Clarke

      The steam engine lesson AI doomsayers keep missing

      28 September 2026
    • Company News
      • 1Stream
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • Ascent Technology
      • AvertITD
      • BBD
      • Braintree
      • CallMiner
      • CambriLearn
      • CM.com
      • Contactable
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • HOSTAFRICA
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • Kaspersky
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Publishared
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Telviva
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Vox
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Fintech and payments
      • HealthTech
      • Information security
      • Internet and connectivity
      • Internet of things
      • Investment
      • IT services
      • Lifestyle
      • Policy and regulation
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
      • Watts & Wheels
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Opinion » Alistair Fairweather » The real lesson of the iCloud hack

    The real lesson of the iCloud hack

    By Alistair Fairweather8 September 2014
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    Get breaking news on WhatsApp

    Alistair-Fairweather-180-profileSome have called the recent hacking of 200 celebrities’ private photographs a sex crime. Others have expressed unseemly delight at this “dream come true”. But few have focused on the real problem here: our collective failure to understand our technology.

    I’m not excusing the hackers or their decision to share these private, often nude, photos publicly. The men (and they’re all men) downloading and sharing these photos are doing something fundamentally wrong. Their incessant jokes about masturbation only make it that much more nauseating.

    And the people (including many women) who responded by condemning the celebrities for taking nude photos are nearly as bad. Young, beautiful people are going to take naked photos of themselves. Not only is that perfectly natural, it’s also nobody else’s business. Prudishness has no place in the 21st century, particularly not as an excuse for criminal invasion of privacy.

    A lot of this kind of criticism is focused on the fact that these women “shared” or “uploaded” these photos to the Internet. But this is the nub of the issue: most (if not all) of these women would not have realised they were “uploading” anything at all.

    All of these photos were obtained by hacking Apple’s iCloud service. This centralised system allows users to store their documents and photos online, and to synchronise information and settings between devices seamlessly. It’s incredibly handy and makes Apple’s devices a pleasure to use.

    It’s so handy, in fact, that you begin to take it for granted. Whereas before you needed to fuss around with cables to get photos from your phone to your computer (or vice versa), now they just synchronise automatically. This feature is so obviously convenient that Apple has made it the default on all new phones.

    But what we quickly forget is that, even though iCloud is a private service, we are still storing those photos on the Internet. In order for the synchronisation to occur, there must first be centralisation.

    This happens via Apple’s network of data centres scattered around the planet. This network represents a big, juicy target for hackers. Security teams at companies like Apple routinely fight off hundreds if not thousands of attacks each day.

    But, as is so often the case, the hackers relied not on brute force or programming skills, but on fallible human beings. They obtained access to the celebrities’ accounts by either hijacking the “forgot password” system or tricking them, via e-mail, into entering their iCloud details in a fake sign-up page (a technique known as “phishing”).

    It’s tempting to lay most of the blame at Apple’s door here. They’ve never been particularly strong at online services.

    MobileMe, the predecessor to iCloud, was famously buggy. At a meeting with the service’s executives Steve Jobs asked: “Can anyone tell me what MobileMe is supposed to do?” When one executive plucked up the courage to describe the service, Jobs shot back: “So why the fuck doesn’t it do that?”

    There are certainly bugs or loopholes in some of iCloud’s systems. Resetting a password using secret questions was too easily hijacked. The system revealed unnecessary amounts of information and allowed unreasonable numbers of failed attempts. The flaws were so serious that a journalist was able to hack her own account with a US$200 piece of software.

    This couldn’t be worse timing for Apple, which is about to announce a whole new line of products tomorrow. To their credit, Apple executives immediately acknowledged the problems and the loopholes are already plugged.

    Yet if we simply blame Apple for the fiasco, we miss the real issue: we cannot rely on any company, or any person, to protect our privacy 100% of the time. The starlets whose privacy was invaded did not deserve it, but they could have prevented it.

    The answer isn’t “don’t take nude photos” — it’s “know exactly what happens to your photos when you take them”. Photo synchronisation is automatic on the iPhone. If you’re world famous you need a tame techie on retainer to educate you how to keep your data safe at all times.

    Jennifer Lawrence
    Jennifer Lawrence

    This isn’t a “nice to have” anymore. Nik Cubrilovic, an online security journalist, describes in chilling detail the huge networks of hackers that scour the Web for personal information that can be used for these kinds of attacks. They often sell the resulting hauls of pictures into private networks of “collectors”.

    While it would be nice to imagine that we can track down these people and destroy these networks, it’s a bit like wishing for world peace. Nor are we going to stamp out the misogyny and prudish condemnation that catalysed this controversy. We’re not even going to be able to make our cloud services unhackable because that would effectively make them unusable.

    What we can do is take electronic literacy a lot more seriously than we do. None of the celebrities targeted in this attack is stupid. In fact some, like Jennifer Lawrence, are highly intelligent. But intelligence is no defence against a subject you don’t care to understand.

    Technology always changes more quickly than culture or human habits. The convenience and power of cloud computing make it both compelling and ubiquitous. But until we understand the risks, we will never see them coming.

    • Alistair Fairweather is chief technology officer for integrated advertising agency Machine
    • This column was first published in the Mail & Guardian Online, the smart news source
    Add TechCentral as a preferred source on GoogleFollow TechCentral on Google NewsGet breaking news on WhatsApp


    Alistair Fairweather Nik Cubrilovic
    WhatsApp YouTube
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleMesh Potato mashes up a new model
    Next Article Eaton snaps up Airtel towers

    Related Posts

    FNB backs down on password decision after backlash

    20 August 2019

    FNB’s new password policy makes its customers less secure

    20 August 2019

    Where to next for smartphones

    4 April 2017
    Company News
    Innovex 2026: taking opportunity to where potential lives

    Innovex 2026: taking opportunity to where potential lives

    21 October 2026
    How to choose a .co.za domain without paying more later

    How to choose a .co.za domain without paying more later

    20 October 2026
    Winners, from left: Zandile Monaisa (Rand Refinery), Sibongakonke Kheswa (PSG Capital), Stefan Links (Forestry South Africa), Thabang Modiba (Mondelez International), Charmaine Ncube (Razor PR), Shaun Burger-Smal (Bestmed Medical Scheme), Nandipha Ngcobo (Transnet), Tracy Mulwela (Vodacom), Cheryl-Lynn Freeman (Mzansi Business Services), Yasheen Harrielall (Zutari), Valentine Mabaso (Taonga Business Group) and Thabang Thlaku (African Rainbow Minerals). Image: Rising Star Awards

    Celebrating South Africa’s rising stars: the leaders shaping what comes next

    19 October 2026
    Opinion
    Nonkqubela Thathakahle Jordan-Dyani

    Why cybersecurity is now a national security issue for South Africa

    15 October 2026
    When a machine can choose, who does it become? Fanie van Rooyen

    When a machine can choose, who does it become?

    9 October 2026
    Let South Africans jailbreak their way to digital sovereignty - Dirk de Vos

    Let South Africans jailbreak their way to digital sovereignty

    5 October 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    DStv's South African revenue keeps sliding as Canal+ bets on new packages

    DStv’s South African revenue keeps sliding

    22 October 2026
    Global coalition aims to make smartphones more affordable

    South Africa’s digital ID could change how you pay

    22 October 2026
    AI's boardroom honeymoon is over - Gary Stocks

    AI’s boardroom honeymoon is over

    22 October 2026
    4Sight revenue jumps 29%, but software resale squeezes margins

    4Sight revenue jumps 29%, but software resale squeezes margins

    22 October 2026
    © 2009 - 2026 NewsCentral Media
    Built and maintained by Chronon
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}
    🇿🇦 Sign up to the TechCentral newsletter