Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      Starlink wait set to drag on as Icasa flags legal hurdle

      Starlink wait set to drag on as Icasa flags legal hurdle

      13 May 2026
      Malatsi opens door to 'some' partial privatisations of SOEs - communications minister Solly Malatsi

      Malatsi opens door to ‘some’ partial privatisations of SOEs

      13 May 2026
      Sam Altman denies betraying Elon Musk. Shelby Tauber/Reuters

      Sam Altman denies betraying Elon Musk

      13 May 2026
      Naked Insurance launches native app in ChatGPT - Alex Thomson

      Naked Insurance launches native app in ChatGPT

      13 May 2026
      Canal+ firms up 3 June JSE listing

      Canal+ firms up 3 June JSE listing

      13 May 2026
    • World
      Pop star sues Samsung for $15-million - Dua Lipa

      Pop star sues Samsung for $15-million

      11 May 2026
      OpenAI's new audio APIs aim for conversational voice agents

      OpenAI’s new audio APIs aim for conversational voice agents

      8 May 2026
      'It was my idea': Musk claims paternity of OpenAI - Elon Musk

      ‘It was my idea’: Musk claims paternity of OpenAI

      29 April 2026
      Pivotal week for US tech stocks

      Pivotal week for US tech stocks

      28 April 2026
      Sam Altman denies betraying Elon Musk. Shelby Tauber/Reuters

      Worries over OpenAI’s growth as Anthropic gains ground

      28 April 2026
    • In-depth
      Alfa's electric rebel - Alfa Romeo Junior Elettrica Veloce

      Alfa’s electric rebel

      29 April 2026
      Africa switches on as Europe dims the lights

      Africa switches on as Europe dims the lights

      9 April 2026
      The biggest untapped EV market on Earth is hiding in plain sight

      The biggest untapped EV market on Earth is hiding in plain sight

      1 April 2026
      Datatec is firing on all cylinders - Jens Montanana

      The R16-billion tech giant hiding in plain sight

      26 March 2026
      The last generation of coders

      The last generation of coders

      18 February 2026
    • TCS
      TCS+ | The Up&Up Group on the hidden cost of AI - Jason Harrison

      TCS+ | The Up&Up Group on the hidden cost of AI

      13 May 2026
      Michael Rossouw

      TCS+ | The retirement decision most South Africans get wrong

      6 May 2026
      TCS | The Cape Town start-up listening for TB with AI - Braden van Breda

      TCS | The Cape Town start-up listening for TB with AI

      4 May 2026

      TCS+ | ‘The ISP for ISPs’: Vox’s shift to wholesale aggregator

      20 April 2026
      TCS | Werner Lindemann on how AI is rewriting the infosec rulebook

      TCS | Werner Lindemann on how AI is rewriting the infosec rulebook

      15 April 2026
    • Opinion
      Free calls, dead voice and Shameel Joosub's Spanish ghost - Duncan McLeod

      Free calls, dead voice and Shameel Joosub’s Spanish ghost

      22 April 2026
      The conflict of interest at the heart of PayShap's slow adoption - Cheslyn Jacobs

      The conflict of interest at the heart of PayShap’s slow adoption

      26 March 2026
      South Africa's energy future hinges on getting wheeling right - Aishah Gire

      South Africa’s energy future hinges on getting wheeling right

      10 March 2026
      Free calls, dead voice and Shameel Joosub's Spanish ghost - Duncan McLeod

      Apple just dropped a bomb on the Windows world

      5 March 2026
      R230-million in the bag for Endeavor's third Harvest Fund - Alison Collier

      VC’s centre of gravity is shifting – and South Africa is in the frame

      3 March 2026
    • Company Hubs
      • 1Stream
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • Ascent Technology
      • AvertITD
      • BBD
      • Braintree
      • CallMiner
      • CambriLearn
      • Contactable
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • HOSTAFRICA
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • Kaspersky
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Telviva
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • HealthTech
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Policy and regulation
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Opinion » Alistair Fairweather » The real lesson of the iCloud hack

    The real lesson of the iCloud hack

    By Alistair Fairweather8 September 2014
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    Alistair-Fairweather-180-profileSome have called the recent hacking of 200 celebrities’ private photographs a sex crime. Others have expressed unseemly delight at this “dream come true”. But few have focused on the real problem here: our collective failure to understand our technology.

    I’m not excusing the hackers or their decision to share these private, often nude, photos publicly. The men (and they’re all men) downloading and sharing these photos are doing something fundamentally wrong. Their incessant jokes about masturbation only make it that much more nauseating.

    And the people (including many women) who responded by condemning the celebrities for taking nude photos are nearly as bad. Young, beautiful people are going to take naked photos of themselves. Not only is that perfectly natural, it’s also nobody else’s business. Prudishness has no place in the 21st century, particularly not as an excuse for criminal invasion of privacy.

    A lot of this kind of criticism is focused on the fact that these women “shared” or “uploaded” these photos to the Internet. But this is the nub of the issue: most (if not all) of these women would not have realised they were “uploading” anything at all.

    All of these photos were obtained by hacking Apple’s iCloud service. This centralised system allows users to store their documents and photos online, and to synchronise information and settings between devices seamlessly. It’s incredibly handy and makes Apple’s devices a pleasure to use.

    It’s so handy, in fact, that you begin to take it for granted. Whereas before you needed to fuss around with cables to get photos from your phone to your computer (or vice versa), now they just synchronise automatically. This feature is so obviously convenient that Apple has made it the default on all new phones.

    But what we quickly forget is that, even though iCloud is a private service, we are still storing those photos on the Internet. In order for the synchronisation to occur, there must first be centralisation.

    This happens via Apple’s network of data centres scattered around the planet. This network represents a big, juicy target for hackers. Security teams at companies like Apple routinely fight off hundreds if not thousands of attacks each day.

    But, as is so often the case, the hackers relied not on brute force or programming skills, but on fallible human beings. They obtained access to the celebrities’ accounts by either hijacking the “forgot password” system or tricking them, via e-mail, into entering their iCloud details in a fake sign-up page (a technique known as “phishing”).

    It’s tempting to lay most of the blame at Apple’s door here. They’ve never been particularly strong at online services.

    MobileMe, the predecessor to iCloud, was famously buggy. At a meeting with the service’s executives Steve Jobs asked: “Can anyone tell me what MobileMe is supposed to do?” When one executive plucked up the courage to describe the service, Jobs shot back: “So why the fuck doesn’t it do that?”

    There are certainly bugs or loopholes in some of iCloud’s systems. Resetting a password using secret questions was too easily hijacked. The system revealed unnecessary amounts of information and allowed unreasonable numbers of failed attempts. The flaws were so serious that a journalist was able to hack her own account with a US$200 piece of software.

    This couldn’t be worse timing for Apple, which is about to announce a whole new line of products tomorrow. To their credit, Apple executives immediately acknowledged the problems and the loopholes are already plugged.

    Yet if we simply blame Apple for the fiasco, we miss the real issue: we cannot rely on any company, or any person, to protect our privacy 100% of the time. The starlets whose privacy was invaded did not deserve it, but they could have prevented it.

    The answer isn’t “don’t take nude photos” — it’s “know exactly what happens to your photos when you take them”. Photo synchronisation is automatic on the iPhone. If you’re world famous you need a tame techie on retainer to educate you how to keep your data safe at all times.

    Jennifer Lawrence
    Jennifer Lawrence

    This isn’t a “nice to have” anymore. Nik Cubrilovic, an online security journalist, describes in chilling detail the huge networks of hackers that scour the Web for personal information that can be used for these kinds of attacks. They often sell the resulting hauls of pictures into private networks of “collectors”.

    While it would be nice to imagine that we can track down these people and destroy these networks, it’s a bit like wishing for world peace. Nor are we going to stamp out the misogyny and prudish condemnation that catalysed this controversy. We’re not even going to be able to make our cloud services unhackable because that would effectively make them unusable.

    What we can do is take electronic literacy a lot more seriously than we do. None of the celebrities targeted in this attack is stupid. In fact some, like Jennifer Lawrence, are highly intelligent. But intelligence is no defence against a subject you don’t care to understand.

    Technology always changes more quickly than culture or human habits. The convenience and power of cloud computing make it both compelling and ubiquitous. But until we understand the risks, we will never see them coming.

    • Alistair Fairweather is chief technology officer for integrated advertising agency Machine
    • This column was first published in the Mail & Guardian Online, the smart news source
    Follow TechCentral on Google News Add TechCentral as your preferred source on Google


    Alistair Fairweather Nik Cubrilovic
    WhatsApp YouTube
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleMesh Potato mashes up a new model
    Next Article Eaton snaps up Airtel towers

    Related Posts

    FNB backs down on password decision after backlash

    20 August 2019

    FNB’s new password policy makes its customers less secure

    20 August 2019

    Where to next for smartphones

    4 April 2017
    Company News
    In crypto, trust is the new currency - Binance South Africa's Sam Mkhize

    In crypto, trust is the new currency

    13 May 2026
    Don't miss the Telviva Tech Insights webinar

    Don’t miss the Telviva Tech Insights webinar

    13 May 2026

    Don’t miss the Pan African DataCentres Exhibition & Conference

    13 May 2026
    Opinion
    Free calls, dead voice and Shameel Joosub's Spanish ghost - Duncan McLeod

    Free calls, dead voice and Shameel Joosub’s Spanish ghost

    22 April 2026
    The conflict of interest at the heart of PayShap's slow adoption - Cheslyn Jacobs

    The conflict of interest at the heart of PayShap’s slow adoption

    26 March 2026
    South Africa's energy future hinges on getting wheeling right - Aishah Gire

    South Africa’s energy future hinges on getting wheeling right

    10 March 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    Starlink wait set to drag on as Icasa flags legal hurdle

    Starlink wait set to drag on as Icasa flags legal hurdle

    13 May 2026
    Malatsi opens door to 'some' partial privatisations of SOEs - communications minister Solly Malatsi

    Malatsi opens door to ‘some’ partial privatisations of SOEs

    13 May 2026
    Sam Altman denies betraying Elon Musk. Shelby Tauber/Reuters

    Sam Altman denies betraying Elon Musk

    13 May 2026
    Naked Insurance launches native app in ChatGPT - Alex Thomson

    Naked Insurance launches native app in ChatGPT

    13 May 2026
    © 2009 - 2026 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}