Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      ICT BEE fight deepens as MK, EFF target Malatsi - Colleen Makhubele

      ICT BEE fight deepens as MK, EFF target Malatsi

      15 December 2025
      ANC's attack on Solly Malatsi shows how BEE dogma trumps economic reality

      ANC’s attack on Solly Malatsi shows how BEE dogma trumps economic reality

      14 December 2025
      Political war erupts over BEE in the ICT sector - Solly Malatsi

      Political war erupts over BEE in the ICT sector

      13 December 2025
      Icasa told to align on BEE in move that will favour Starlink - Solly Malatsi

      Icasa told to align on BEE in move that will favour Starlink

      12 December 2025
      South African solar industry faces a reality check

      South African solar industry faces a reality check

      12 December 2025
    • World
      Oracle’s AI ambitions face scrutiny on earnings miss

      Oracle’s AI ambitions face scrutiny on earnings miss

      11 December 2025
      China will get Nvidia H200 chips - but not without paying Washington first

      China will get Nvidia H200 chips – but not without paying Washington first

      9 December 2025
      IBM reportedly close to $11-billion deal to buy Confluent - Arvind Krishna

      IBM reportedly close to $11-billion deal to buy Confluent

      8 December 2025
      Amazon and Google launch multi-cloud service for faster connectivity

      Amazon and Google launch multi-cloud service for faster connectivity

      1 December 2025
      Google makes final court plea to stop US breakup

      Google makes final court plea to stop US breakup

      21 November 2025
    • In-depth
      Black Friday goes digital in South Africa as online spending surges to record high

      Black Friday goes digital in South Africa as online spending surges to record high

      4 December 2025
      Canal+ plays hardball - and DStv viewers feel the pain

      Canal+ plays hardball – and DStv viewers feel the pain

      3 December 2025
      Jensen Huang Nvidia

      So, will China really win the AI race?

      14 November 2025
      Valve's Linux console takes aim at Microsoft's gaming empire

      Valve’s Linux console takes aim at Microsoft’s gaming empire

      13 November 2025
      iOCO's extraordinary comeback plan - Rhys Summerton

      iOCO’s extraordinary comeback plan

      28 October 2025
    • TCS
      TCS+ | Africa's digital transformation - unlocking AI through cloud and culture - Cliff de Wit Accelera Digital Group

      TCS+ | Cloud without culture won’t deliver AI: Accelera’s Cliff de Wit

      12 December 2025
      TCS+ | How Cloud on Demand helps partners thrive in the AWS ecosystem - Odwa Ndyaluvane and Xenia Rhode

      TCS+ | How Cloud On Demand helps partners thrive in the AWS ecosystem

      4 December 2025
      TCS | MTN Group CEO Ralph Mupita on competition, AI and the future of mobile

      TCS | Ralph Mupita on competition, AI and the future of mobile

      28 November 2025
      TCS | Dominic Cull on fixing South Africa's ICT policy bottlenecks

      TCS | Dominic Cull on fixing South Africa’s ICT policy bottlenecks

      21 November 2025
      TCS | BMW CEO Peter van Binsbergen on the future of South Africa's automotive industry

      TCS | BMW CEO Peter van Binsbergen on the future of South Africa’s automotive industry

      6 November 2025
    • Opinion
      Netflix, Warner Bros deal raises fresh headaches for MultiChoice - Duncan McLeod

      Netflix, Warner Bros deal raises fresh headaches for MultiChoice

      5 December 2025
      BIN scans, DDoS and the next cybercrime wave hitting South Africa's banks - Entersekt Gerhard Oosthuizen

      BIN scans, DDoS and the next cybercrime wave hitting South Africa’s banks

      3 December 2025
      Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

      Your data, your hardware: the DIY AI revolution is coming

      20 November 2025
      Zero Carbon Charge founder Joubert Roux

      The energy revolution South Africa can’t afford to miss

      20 November 2025
      It's time for a new approach to government IT spend in South Africa - Richard Firth

      It’s time for a new approach to government IT spend in South Africa

      19 November 2025
    • Company Hubs
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Sections » Motoring » Musk proves sceptics wrong as Tesla swings into profit

    Musk proves sceptics wrong as Tesla swings into profit

    By Agency Staff25 October 2018
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp
    Elon Musk. Image: JD Lasica (CC-BY-2.0)

    Profit secured! Tesla blew away expectations with just the third quarter of positive earnings in its history, bolstering Elon Musk’s bid to make selling electric cars a financially sustainable business.

    The profit and cash that Tesla generated sent its shares surging to levels last seen in mid-August, when the CEO was still in the midst of a short-lived gambit to take the company private. The stock sold off in the intervening months, after Musk’s claim that he had “funding secured” for such a deal proved faulty and landed him in legal jeopardy.

    All the while, Tesla was achieving long-awaited breakthroughs to boost production of Model 3 sedans. Buyers — many of whom had been waiting more than two years to take delivery — quickly made it one of the top-selling sedans in the US.

    It is the most encouraging sign of sustainable profitability that we’ve seen in three years

    Tesla is still far from being a full-line automaker, and it’s followed up past quarters of profitability with strings of more losses. It’s still nowhere close to generating revenue and earnings to contend with the likes of Toyota or BMW. But even investors who’ve been among the most vocally bearish about the company have started to change their view as Musk lures away buyers of Camry and 3-Series sedans.

    “It is the most encouraging sign of sustainable profitability that we’ve seen in three years,” said Gene Munster, a managing partner at venture capital firm Loup Ventures. “Tesla did all of this despite the distractions around Elon himself, and the positive report reverses some of the damage that’s been done.”

    Tesla reported adjusted net income of US$2.90/share, soundly beating analysts’ average estimate for a small loss.

    No longer burning cash

    Free cash flow was about $881-million, a turnabout from the billions of dollars Tesla was burning on a quarterly basis while it was struggling to ramp up the Model 3.

    And even as deliveries took off, Tesla managed to maintain more than $900-million in customer deposits, showing that there’s still plenty of pent-up demand for the company’s cars.

    Musk capped the quarterly report with a drama-free earnings call, which is far from a given for him. He opened by calling on executives responsible for efforts ranging from artificial intelligence and Autopilot to workplace safety, leaving less time than usual for the question-and-answer session with analysts.

    The Tesla Model 3

    The quarter “marks an inflection point”, said Joe Dennison, associate portfolio manager of Zevenbergen Capital Investments in Seattle. Strong demand for pricier all-wheel-drive and high-performance versions of the Model 3, plus Tesla’s plan to start selling the car in Europe early next year, should support profit margins, he wrote in an e-mail.

    Tesla reaffirmed its forecast for profit and positive free cash flow in the fourth quarter, adding credibility to Musk’s prediction a quarter ago that the company will make those feats routine going forward.

    We can’t thank you enough for your support. We would not have achieved this historic quarter without it

    The CEO couched those comments in August by saying that “force majeure” events could prove him wrong. One such circumstance the company will have to muddle through in the coming quarters will be trade tensions involving China.

    Higher tariffs have hit demand for Model S sedans and Model X crossovers imported into the country. Parts that Tesla sources from China and uses to build all of its vehicles in California are also being hit with higher levies, which will be a $50-million blow to gross profit in the fourth quarter.

    Tesla’s CEO remains confident regardless.

    “Our earnings profile has flipped dramatically,” Musk and chief financial officer Deepak Ahuja said in a letter to shareholders. “We can’t thank you enough for your support. We would not have achieved this historic quarter without it.”  — Reported by Dana Hull, with assistance from Melinda Grenier and Jeremy R Cooke, (c) 2018 Bloomberg LP



    Elon Musk Tesla top
    Subscribe to TechCentral Subscribe to TechCentral
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleTwitter tops sales forecasts amid anti-spam crusade
    Next Article 9.4 million clients affected in massive Cathy Pacific hack

    Related Posts

    ICT BEE fight deepens as MK, EFF target Malatsi - Colleen Makhubele

    ICT BEE fight deepens as MK, EFF target Malatsi

    15 December 2025
    Icasa told to align on BEE in move that will favour Starlink - Solly Malatsi

    Icasa told to align on BEE in move that will favour Starlink

    12 December 2025
    SpaceX may look to raise $25-billion in blockbuster 2026 IPO

    SpaceX may look to raise $25-billion in blockbuster 2026 IPO

    10 December 2025
    Company News
    AI, cloud and the great IT rationalisation - Craig Stephens SAS South Africa

    AI, cloud and the great IT rationalisation

    15 December 2025
    New Vox partner programme helps ISPs expand without the heavy lifting

    New Vox partner programme helps ISPs expand without the heavy lifting

    15 December 2025
    How alternative credit models can unlock South Africa's hidden economy - Cameron Kyle-Perumal M-KOPA South Africa

    How alternative credit models can unlock South Africa’s hidden economy

    15 December 2025
    Opinion
    Netflix, Warner Bros deal raises fresh headaches for MultiChoice - Duncan McLeod

    Netflix, Warner Bros deal raises fresh headaches for MultiChoice

    5 December 2025
    BIN scans, DDoS and the next cybercrime wave hitting South Africa's banks - Entersekt Gerhard Oosthuizen

    BIN scans, DDoS and the next cybercrime wave hitting South Africa’s banks

    3 December 2025
    Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

    Your data, your hardware: the DIY AI revolution is coming

    20 November 2025

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    AI, cloud and the great IT rationalisation - Craig Stephens SAS South Africa

    AI, cloud and the great IT rationalisation

    15 December 2025
    New Vox partner programme helps ISPs expand without the heavy lifting

    New Vox partner programme helps ISPs expand without the heavy lifting

    15 December 2025
    How alternative credit models can unlock South Africa's hidden economy - Cameron Kyle-Perumal M-KOPA South Africa

    How alternative credit models can unlock South Africa’s hidden economy

    15 December 2025
    ICT BEE fight deepens as MK, EFF target Malatsi - Colleen Makhubele

    ICT BEE fight deepens as MK, EFF target Malatsi

    15 December 2025
    © 2009 - 2025 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}