Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      Netflix, Warner Bros talks raise fresh headaches for MultiChoice

      Netflix, Warner Bros talks raise fresh headaches for MultiChoice

      5 December 2025
      Big Microsoft 365 price increases coming next year

      Big Microsoft price increases coming next year

      5 December 2025
      Vodacom to take control of Safaricom in R36-billion deal - Shameel Joosub

      Vodacom to take control of Safaricom in R36-billion deal

      4 December 2025
      Black Friday goes digital in South Africa as online spending surges to record high

      Black Friday goes digital in South Africa as online spending surges to record high

      4 December 2025
      BYD takes direct aim at Toyota with launch of sub-R500 000 Sealion 5 PHEV

      BYD takes direct aim at Toyota with launch of sub-R500 000 Sealion 5 PHEV

      4 December 2025
    • World
      Amazon and Google launch multi-cloud service for faster connectivity

      Amazon and Google launch multi-cloud service for faster connectivity

      1 December 2025
      Google makes final court plea to stop US breakup

      Google makes final court plea to stop US breakup

      21 November 2025
      Bezos unveils monster rocket: New Glenn 9x4 set to dwarf Saturn V

      Bezos unveils monster rocket: New Glenn 9×4 set to dwarf Saturn V

      21 November 2025
      Tech shares turbocharged by Nvidia's stellar earnings

      Tech shares turbocharged by stellar Nvidia earnings

      20 November 2025
      Config file blamed for Cloudflare meltdown that disrupted the web

      Config file blamed for Cloudflare meltdown that disrupted the web

      19 November 2025
    • In-depth
      Jensen Huang Nvidia

      So, will China really win the AI race?

      14 November 2025
      Valve's Linux console takes aim at Microsoft's gaming empire

      Valve’s Linux console takes aim at Microsoft’s gaming empire

      13 November 2025
      iOCO's extraordinary comeback plan - Rhys Summerton

      iOCO’s extraordinary comeback plan

      28 October 2025
      Why smart glasses keep failing - no, it's not the tech - Mark Zuckerberg

      Why smart glasses keep failing – it’s not the tech

      19 October 2025
      BYD to blanket South Africa with megawatt-scale EV charging network - Stella Li

      BYD to blanket South Africa with megawatt-scale EV charging network

      16 October 2025
    • TCS
      TCS+ | How Cloud on Demand helps partners thrive in the AWS ecosystem - Odwa Ndyaluvane and Xenia Rhode

      TCS+ | How Cloud On Demand helps partners thrive in the AWS ecosystem

      4 December 2025
      TCS | MTN Group CEO Ralph Mupita on competition, AI and the future of mobile

      TCS | Ralph Mupita on competition, AI and the future of mobile

      28 November 2025
      TCS | Dominic Cull on fixing South Africa's ICT policy bottlenecks

      TCS | Dominic Cull on fixing South Africa’s ICT policy bottlenecks

      21 November 2025
      TCS | BMW CEO Peter van Binsbergen on the future of South Africa's automotive industry

      TCS | BMW CEO Peter van Binsbergen on the future of South Africa’s automotive industry

      6 November 2025
      TCS | Why Altron is building an AI factory - Bongani Andy Mabaso

      TCS | Why Altron is building an AI factory in Johannesburg

      28 October 2025
    • Opinion
      Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

      Your data, your hardware: the DIY AI revolution is coming

      20 November 2025
      Zero Carbon Charge founder Joubert Roux

      The energy revolution South Africa can’t afford to miss

      20 November 2025
      It's time for a new approach to government IT spend in South Africa - Richard Firth

      It’s time for a new approach to government IT spend in South Africa

      19 November 2025
      How South Africa's broken Rica system fuels murder and mayhem - Farhad Khan

      How South Africa’s broken Rica system fuels murder and mayhem

      10 November 2025
      South Africa's AI data centre boom risks overloading a fragile grid - Paul Colmer

      South Africa’s AI data centre boom risks overloading a fragile grid

      30 October 2025
    • Company Hubs
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » News » The Apple Watch keynote in review

    The Apple Watch keynote in review

    By The Conversation9 March 2015
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp
    Tim Cook (image: Mike Deerkoski)
    Tim Cook (image: Mike Deerkoski)

    Apple’s event at San Francisco’s Yerba Buena Center was widely expected to focus on the release of the Apple Watch.

    In a move that took everyone by surprise, however, Apple also released a new software platform called ResearchKit. Like HealthKit, the platform allows medical researchers to create applications that specifically support the enrolment of subjects in medical trials and the continuous collection of data for research projects.

    Five sample applications supporting research into Parkinson’s disease, cardiovascular disease and breast cancer were built with partner universities in the US, UK and China for the launch of the kit. Unusually for Apple, the platform will be open sourced, which means that others can contribute to the core platform.

    Apple has made it clear that none of the data collected through ResearchKit will be seen by the company.

    The benefit of using a software framework of this type is that it standardises the collection and sharing of research data, potentially in real time from research subjects. Data collected in multiple studies could potentially be linked and shared.

    Apple is not the first company to throw resources into helping researchers use technology in their research. Google and Amazon have both built computing infrastructure to support research involving large amounts of data and high-performance computers. With ResearchKit, Apple is facilitating one of the more challenging aspects of research, interfacing with test subjects.

    HBO Now
    In more traditional form, Apple also used the event to announce a lowering of the price of the Apple TV box by 30% to US$69. It will also be the exclusive platform for the release of a service called HBO Now, which will provide all of HBO’s content via the device. This means that the new episodes of Game of Thrones can be subscribed to directly from HBO for $14,99/month rather than through a cable subscription. The service will be available only in the US at first.

    12-inch MacBook
    Apple has released a new 12-inch MacBook which is not in the “Air” range but is actually thinner and lighter than any of the MacBook Airs and boasts a “Retina” display. Technologically, the laptop will be the first Apple device to support the new USB-C cable configuration, which resembles Apple’s Lightning cables but replaces the display, charging and data transfer ports.

    The MacBook Air and MacBook Pros get refreshes with faster components across the range.

    Apple Watch
    Although the Apple Watch had previously been announced, the final launch of the watch was expected to fill in many of the questions about what would be actually released, and at what price. Most of the introduction by Apple CEO Tim Cook, however, was a rerun of the previous event.

    What was new were especially created apps that were available for the release of the watch, including apps from Instagram, Uber, Twitter, SPG (hotel check-in and room key functionality), Shazam and Apple’s own Apple Pay, Passbook and on-watch Notifications. Apple Watch apps will have their own section in the iTunes store.

    Apple Watch
    Apple Watch

    Although the presentation was not completely new, it highlighted how innovative the interface on the watch was. Time will tell whether this overcomes some of the limitations of this type of interface highlighted by Android Wear and Samsung’s Galaxy Gear.

    The Apple Watch Sport in anodised aluminium will come in two sizes (38mm and 42mm) and will cost $349 and $399 for the two sizes. The stainless steel Apple Watch will also come in the same two sizes and cost between $549 and $1 049 depending on the band. The gold Apple Watch Edition will be released in limited outlets and cost $10 000.

    The watches will be available for pre-order on 10 April and shipping on 24 April in nine countries including Australia and the UK.

    Questions still remain about how the watch will do, how often it will need to be recharged and whether sufficient numbers of Apple customers actually buy the watch. However, as with all Apple events, the speculation is now over and the debate based on experience can begin.The Conversation

    • David Glance is director of UWA Centre for Software Practice at the University of Western Australia
    • This article was originally published on The Conversation


    Apple Apple Watch Tim Cook
    Subscribe to TechCentral Subscribe to TechCentral
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleConcern over set-top box decision
    Next Article Encryption is gone, Muthambi reaffirms

    Related Posts

    Samsung goes trifold while Apple folds its arms

    Samsung goes trifold while Apple folds its arms

    2 December 2025
    Samsung's first trifold smartphone is here

    Samsung’s first trifold smartphone is here

    2 December 2025
    Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

    Your data, your hardware: the DIY AI revolution is coming

    20 November 2025
    Company News
    Beat the summer heat with Samsung's WindFree air conditioners

    Beat the summer heat with Samsung’s WindFree air conditioners

    5 December 2025
    AI is not a technology problem - iqbusiness

    AI is not a technology problem – iqbusiness

    5 December 2025
    Telcos are sitting on a data gold mine - but few know what do with it - Phillip du Plessis

    Telcos are sitting on a data gold mine – but few know what do with it

    4 December 2025
    Opinion
    Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

    Your data, your hardware: the DIY AI revolution is coming

    20 November 2025
    Zero Carbon Charge founder Joubert Roux

    The energy revolution South Africa can’t afford to miss

    20 November 2025
    It's time for a new approach to government IT spend in South Africa - Richard Firth

    It’s time for a new approach to government IT spend in South Africa

    19 November 2025

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    Beat the summer heat with Samsung's WindFree air conditioners

    Beat the summer heat with Samsung’s WindFree air conditioners

    5 December 2025
    Netflix, Warner Bros talks raise fresh headaches for MultiChoice

    Netflix, Warner Bros talks raise fresh headaches for MultiChoice

    5 December 2025
    Big Microsoft 365 price increases coming next year

    Big Microsoft price increases coming next year

    5 December 2025
    AI is not a technology problem - iqbusiness

    AI is not a technology problem – iqbusiness

    5 December 2025
    © 2009 - 2025 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}