Huawei has claimed its new flagship smartphone, the P30 Pro, includes the best camera on the market as it unveiled the device for the first time.

The new P30 Pro comes with four cameras on its rear, engineered by German camera firm Leica, has been designed to take better photos in low-light and offer up to 50 times zoom using its SuperZoom technology, the Chinese firm said.

The device, which will be released alongside the smaller P30, is Huawei’s first major smartphone release of 2019, a year in which the company hopes to close the gap on Samsung as the world’s largest smartphone manufacturer.

Unveiling its new phones at an event in Paris, the company said it was “rewriting industry standards” in the way it had created its cameras — including changing the green in its lens filters to yellow in order to let in more light in, which the firm says is an industry first.

The result, Huawei claims, is that the camera can let in up to 40% more light and its photography — particularly in low-light settings — beyond the capabilities of even some standalone digital cameras.

Huawei says its camera sensors themselves are larger than those on both the Apple iPhone Xs Max and the Samsung Galaxy S10+.

The P30 Pro will come with a 6.47-inch display, as well as a 32-megapixel selfie camera and an underscreen fingerprint scanner.

Huawei consumer business group chief executive Richard Yu made several references to both Apple and Samsung on stage, comparing the strength of the new phone’s “industry leading” cameras with those of its rivals.

The P30 Pro will also come with a 4 200mAh battery — one of the largest currently on offer — as well as support for wireless charging, and the firm’s reverse charging which enables the phone to wirelessly charge other smartphones when held back to back with them.