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    Home » Company News » Product analytics for dummies: An intelligent guide

    Product analytics for dummies: An intelligent guide

    By Amplitude17 December 2021
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    The most innovative digital teams use product analytics to deliver the world’s most successful products.

    Household brands such as NBC, Gap and AB InBev as well as business software giants such as Intuit and Hubspot all use product analytics to bring their products to life.

    If you are looking for an effective approach to product development, you will find it in the latest e-book from Amplitude.

    It’s hard to discuss innovative product experiences without thinking of the products driving the at-home fitness revolution.

    One company, known for its bikes, treadmills and boutique fitness classes streamed right to your home, grew to become a public company worth billions of dollars with millions of customers in less than a decade.

    Its product experience spans software, hardware, in-home installations, online and in-person retail, and content creation, as well as a thriving community of evangelists.

    Its teams use product analytics to understand those experiences and constantly improve, making the company the success story it is today.

    “Product-led growth is a cross-functional growth strategy that focuses on a product’s measurable growth outcomes, including acquisition, engagement, revenue, retention and expansion.”

    Download your copy here

    Get in touch. The Amplitude Digital Optimization System makes critical data accessible and actionable to every team — unifying product, marketing, developers and executive teams around a new depth of customer understanding and common visibility into what drives business outcomes.

    Amplitude is the best-in-class product analytics solution, ranked number one by G2. Learn how to optimise your digital products and business at amplitude.com.

    Contact Amplitude via our website, or connect on LinkedIn, Twitter and YouTube.

    • This promoted content was paid for by the party concerned


    Amplitude product analytics
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