If it’s truly serious about cars, Apple should buy Aston Martin. This may sound wacky, but bear with me. For the prestige British car maker, there’s clear mileage in the idea. Its owners are already planning an initial public
Browsing: Jony Ive
Apple’s Jony Ive, a key executive credited with the look of many of the company’s most popular products, has re-taken direct management of product design teams. Ive, 50, was named Apple’s chief design officer in 2015 and subsequently
Apple, seeking a breakthrough product to succeed the iPhone, aims to have technology ready for an augmented-reality headset in 2019 and could ship a product as early as 2020. Unlike the current generation of virtual reality headsets that use
Ten years ago this week, Steve Jobs took to a stage in San Francisco to unveil the first iPhone. In the intervening decade, Apple’s iconic device has revolutionised the way people communicate. But as Apple celebrates 10 years since the iPhone
Global PC shipments fell 5,7% last year because … well, you know why: fewer people want to buy a PC. It really is as simple as that. Analysts can slice and dice the numbers to try to explain every twist and turn in the
To die-hard fans, Apple’s Macintosh sometimes seems like an afterthought these days. Mac upgrades, once a frequent ritual, are few and far between. The Mac Pro, Apple’s marquee computer, hasn’t been refreshed
Offbeat British comedian and actor Sacha Baron Cohen is promoting his new movie by mimicking Apple chief design officer Jony Ive and cocking a snook at Apple keynote addresses. Cohen uses the YouTube video to introduce his latest
Cabling the world to spread Internet access is an expensive and time-consuming process, especially when taking to the skies for wireless coverage is far easier. That’s why Google, Facebook and now Elon Musk’s SpaceX are all heading towards the stars to set up systems that should cover the globe in Internet connectivity
We can all let out our breath. Apple’s annual hypefest – sometimes called the iPhone launch – is over. As expected, and in accordance with Shapshak’s First Law of Smartphone Upgrades – minted for the previous iPhone launch – the device is thinner with a faster processor and better camera