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    Home » Sections » Talent and leadership » New Intel CEO Lip-Bu Tan has a history as a successful underdog

    New Intel CEO Lip-Bu Tan has a history as a successful underdog

    Lip-Bu Tan may be one of the most powerful technology executives you've never heard of.
    By Agency Staff13 March 2025
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    Intel's new CEO, Lip-Bu Tan, has a history as a successful underdog
    Newly appointed Intel CEO Lip-Bu Tan

    Lip-Bu Tan may be one of the most powerful technology executives you’ve never heard of. As he steps into one of the highest-profile jobs on the planet, CEO of troubled, storied chip maker Intel, his performance will be on full display.

    Tan, named Intel CEO on Wednesday, faces an enormous challenge in turning around the operations of a company that put the “silicon” in Silicon Valley.

    While little known to the public, his advantage is that virtually every one of Intel’s former and potential customers knows him and has done business with him, either buying one of the many start-ups he backed or using software from a company he ran.

    He can leverage his experience and especially his industry connections, while also pursuing excellence within Intel

    Tan rubs shoulders with the likes of Lisa Su from AMD and Nvidia’s Jensen Huang, two AI chip leaders who, according to Reuters reports, had been pitched to invest in Intel. His efforts are also likely to be closely watched by US President Donald Trump, who is eager for Intel to rebound.

    Tan “can leverage his experience and especially his industry connections, while also pursuing excellence within Intel”, said independent analyst Jack Gold. “Hopefully the board will stay out of his way as he makes needed changes.”

    To right the semiconductor industry’s biggest ship, Tan, 65, may use underdog strategies that helped him turn around smaller companies that later became big.

    Start-ups

    Born in Malaysia, raised in Singapore and now a naturalised American citizen, Tan came to the US for his formative years of advanced education, studying nuclear engineering at the Massachusetts Institute of Technology. He then moved to California for business school and founded venture capital firm Walden International in 1987. That firm, named for the pond where writer Henry David Thoreau sought an unconventional life, made unconventional bets.

    Tan believed that relatively small teams of start-up engineers with good chip design ideas could successfully compete against incumbent chip giants, and he poured money into hundreds of start-ups. For example, he took a stake in Annapurna Labs, a start-up later purchased by Amazon.com for US$370-million that has become the heart of its in-house chip division. Amazon says it now deploys more of its own CPUs than it does those from Intel.

    Read: Can anyone save Intel?

    He also invested in Nuvia, which Qualcomm bought for $1.4-billion in 2021, making it a central part of its push to compete with Intel in the laptop and PC chip markets.

    Tan remains actively involved with start-ups that could either become competitors or acquisition targets for Intel. For example, earlier this week he invested in AI photonic startup Celestial AI, which is backed by Intel rival AMD.

    Intel on the chopping blockBoth as an investor and CEO, Tan was early to recognise a major trend that has swept the chip industry over the past 30 years — that designing chips and manufacturing them would split into two different specialties.

    Tan from 2009 to 2021 was CEO of Cadence Design Systems, a chip design software firm whose fortunes he revived. Tan focused Cadence around supplying the software for sophisticated designs and partnered closely with TSMC, which from its founding days swore it would focus only on manufacturing.

    Over Tan’s time at Cadence, the firm’s stock appreciated 3 200% and it landed Apple as one of its largest customers as the iPhone maker shifted away from suppliers such as Intel and towards its own chips.

    Read: Intel on the chopping block

    Cadence’s tools also became central to chip industry firms such as Broadcom, which helps Google, Amazon and others design their own AI chips and have them made by TSMC.

    “He did a really good job of pointing Cadence in the right direction,” said Karl Freund, analyst with Cambrian AI Research. “Cadence really aligned themselves with TSMC — they saw them as a leader and the go-to shop.”  — Stephen Nellis and Max A Cherney, (c) 2025 Reuters

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