MTN has introduced a reverse-charge call feature on its network, allowing customers who have, for example, run out of airtime to make a call that is billed to the recipient.
The service, called MTN Pay4Me, notifies the calling party that they’ll be paying for the call, allowing them to accept or reject the incoming call. If they answer the call, they’ll be charged 99c/minute on per-second billing regardless of their tariff plan.
Should the receiver not have sufficient airtime to sponsor the call, they will receive an SMS notification about the missed Pay4Me call.
“MTN is aware of how hard-pressed consumers are and this proposition seeks to ensure that its subscribers stay connected despite their financial situation,” said MTN South Africa chief marketing officer Larry Annetts in a statement.
Pay4Me will be available from October 24 and will be available to all MTN customers. The service will only be available for calls between MTN customers.
Customers who want to initiate this service need to dial 127, followed by the number they wish to call. Alternatively, they can dial *127* followed by the cellphone number they wish to call, followed by the # button.
Customers can manage the number of people calling them on the service by dialling *127#. The menu allows them to add the cellphone numbers of accepted people calling them using this service so they don’t have to approve the call each time one of this people calls them, MTN said. — © 2014 NewsCentral Media
