Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      MultiChoice scraps annual DStv price hikes for 2026 - David Mignot

      MultiChoice scraps annual DStv price hike

      20 February 2026
      What Gen Z really thinks about the tech world it inherited - Tinashe Mazodze

      What Gen Z really thinks about the tech world it inherited

      20 February 2026
      Showmax 'can't continue' in its current form

      Showmax ‘can’t continue’ in its current form

      20 February 2026
      Free Market Foundation slams treasury's proposed gambling tax

      Free Market Foundation slams treasury’s proposed gambling tax

      20 February 2026
      South Africa's dynamic spectrum breakthrough - Paul Colmer

      South Africa’s dynamic spectrum breakthrough

      20 February 2026
    • World
      Prominent Southern African journalist targeted with Predator spyware

      Prominent Southern African journalist targeted with Predator spyware

      18 February 2026
      More drama in Warner Bros tug of war

      More drama in Warner Bros tug of war

      17 February 2026
      Russia bans WhatsApp

      Russia bans WhatsApp

      12 February 2026
      EU regulators take aim at WhatsApp

      EU regulators take aim at WhatsApp

      9 February 2026
      Musk hits brakes on Mars mission

      Musk hits brakes on Mars mission

      9 February 2026
    • In-depth
      How liberalisation is rewiring South Africa's power sector

      How liberalisation is rewiring South Africa’s power sector

      21 January 2026
      The top-performing South African tech shares of 2025

      The top-performing South African tech shares of 2025

      12 January 2026
      Digital authoritarianism grows as African states normalise internet blackouts

      Digital authoritarianism grows as African states normalise internet blackouts

      19 December 2025
      TechCentral's South African Newsmakers of 2025

      TechCentral’s South African Newsmakers of 2025

      18 December 2025
      Black Friday goes digital in South Africa as online spending surges to record high

      Black Friday goes digital in South Africa as online spending surges to record high

      4 December 2025
    • TCS
      Watts & Wheels S1E4: 'We drive an electric Uber'

      Watts & Wheels S1E4: ‘We drive an electric Uber’

      10 February 2026
      TCS+ | How Cloud On Demand is helping SA businesses succeed in the cloud - Xhenia Rhode, Dion Kalicharan

      TCS+ | Cloud On Demand and Consnet: inside a real-world AWS partner success story

      30 January 2026
      Watts & Wheels S1E4: 'We drive an electric Uber'

      Watts & Wheels S1E3: ‘BYD’s Corolla Cross challenger’

      30 January 2026
      Watts & Wheels S1E4: 'We drive an electric Uber'

      Watts & Wheels S1E2: ‘China attacks, BMW digs in, Toyota’s sublime supercar’

      23 January 2026

      TCS+ | Why cybersecurity is becoming a competitive advantage for SA businesses

      20 January 2026
    • Opinion
      A million reasons monopolies don't work - Duncan McLeod

      A million reasons monopolies don’t work

      10 February 2026
      The author, Business Leadership South Africa CEO Busi Mavuso

      Eskom unbundling U-turn threatens to undo hard-won electricity gains

      9 February 2026
      South Africa's skills advantage is being overlooked at home - Richard Firth

      South Africa’s skills advantage is being overlooked at home

      29 January 2026
      Why Elon Musk's Starlink is a 'hard no' for me - Songezo Zibi

      Why Elon Musk’s Starlink is a ‘hard no’ for me

      26 January 2026
      A million reasons monopolies don't work - Duncan McLeod

      South Africa’s new fibre broadband battle

      20 January 2026
    • Company Hubs
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • Mitel
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Gadgets & Reviews » Pureview 808 review: the Dolly Parton of phones

    Pureview 808 review: the Dolly Parton of phones

    By Craig Wilson17 July 2012
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    Finnish handset manufacturer Nokia pioneered cameras in mobile phones. Now it’s looking to set the standard again with the 41-megapixel shooter in its Pureview 808 handset. The phone boasts the highest resolution camera ever seen in a handset, but is that enough reason to consider the device, particularly given some of Nokia’s other peculiar decisions when it comes to its design?

    One of the strangest things about the Pureview is the choice of operating system (OS). Rather than using Windows Phone, which powers Nokia’s flagship Lumia range, the company has opted for the dated Symbian OS — version 10.1 “Belle” in this instance. Symbian is a clumsy, sluggish and dated solution when compared to Windows Phone.

    Nokia will surely rectify this with later models in the Pureview range, but it seems bizarre that the 808 has been saddled with what feels like outdated software, and all the more so because it’s a device that’s otherwise intended to be at the cutting edge.

    Another anomaly is the fact that Nokia calls it a 41-megapixel camera when it is, in fact, effectively a 38-megapixel camera (multiply the width and height of an image together and you get 38,4m).

    There’s a price to pay for squeezing a 38-megapixel camera into a pocket-sized device. The first of these is that the Pureview is 13,9mm thick and built like Dolly Parton. It’s decidedly top heavy, but surprisingly comfortable to hold. The matt, slightly textured finish helps in this regard, and makes it feel like a high-end device.

    At just under 170g, the Pureview 808 isn’t actually that much heavier than other top-end smartphones. It just feels hefty on account of how thick it is and the fact that the camera housing protrudes so noticeably.

    At full tilt, the camera produces images of with a resolution of 7 152×5 368 pixels. Needless to say, that’s enormous.

    Why bother with such a large sensor? Partly so that you can turn digital zoom into a vaguely useful feature. With mobile phones being too slim to handle optic zoom lenses, and no one wanting a lens that protrudes from their phone, more megapixels means you can take 5- or 8-megapixel “zoomed” images by using only a portion of the available pixels.

    Left to right: 100% crops of pictures taken on the Pureview 808, an iPhone 4S and a Samsung Galaxy S3
    Left to right: 100% crops of pictures taken on the Pureview, an iPhone 4S and a Galaxy S3

    This is an innovative idea from Nokia and one that will no doubt show up in other manufacturers’ devices soon enough, hopefully in a slimmer and otherwise better-equipped body.

    By default, the 808 doesn’t actually shoot at full resolution. Rather, it shoots 5-megapixel images and allows users to zoom (it’s impossible to zoom if shooting at full resolution). That’s also because no one in their right mind actually wants to send an image that can be as big as 7MB using their mobile phone.

    Supposedly, this also means better-quality pictures overall because the handset starts with a higher resolution image (assuming one hasn’t zoomed in) and compresses it to 5-megapixels.

    A full-resolution, 38-megapixel image taken with the Pureview 808 (click on the image for full size)

    The camera menu is intuitively laid out and allows for a great deal of control. Three custom modes allow you to fiddle ISO, exposure compensation, colour rendition and even shoot bracketed shots for creating HDR (high-dynamic range) images.

    There’s a dedicated two-step camera button on the right-hand side of the 808 that can be used to enter camera mode from the lock screen, and the unlock slider can be used to toggle the flash on and off for use as a torch by holding it for an extended period. There’s little discernible shutter lag when taking a picture, but there can be a delay while it saves, particularly if shooting at full resolution.

    One would expect the images from the Pureview 808 to be excellent, but in our experience they simply aren’t. On the whole, colour reproduction is natural and it certainly handles low-light images far better than the competition, but the compression can make for softer shots overall and the lack of saturation — while perhaps more natural — results in duller images than those from either the iPhone 4S or the Samsung Galaxy S3.

    In theory the Pureview should blow the competition out of the water, and in terms of resolution it does. But in day-to-day use it’s no better, and in some instances arguably worse, than other leading mobile phone cameras. Unless you deliberately create a custom setting to shoot images at the full 38-megapixel resolution images come out at 5-megapixels, and this is three less than either the Samsung or the iPhone 4S. Most users want to point and shoot, and other current handsets simply do this better.

    The Pureview’s larger sensor results in low-light images that are surprisingly free of noise (click image for full version taken at five megapixels)

    The Xenon flash performs well in low light and is accompanied by an LED light for shooting video. The 808 captures video at 1 080p at 30 frames a second, and the front-facing camera is capable of the same frame rate, albeit at VGA (640×480-pixel) quality.

    Like most of its competitors, the 808 allows you to tap on the image to select the focus point and, because of its f2,4 maximum aperture and the fact that it’s sensor is roughly the size of a postage stamp — about four times the size of most camera phone sensors — it’s possible to isolate subjects from the background with ease.

    With a 1,3GHz processor and 500MB RAM, the 808 soon slows down when asked to run multiple applications and, on the whole, the experience is by no means the most fluid we’ve encountered. Home screen widgets can take a moment or two to refresh and the experience is reminiscent of a far older handset when it comes to day-to-day operations.

    Aside from the interface, another letdown is the 4-inch Amoled screen. Colour rendition and viewing angles are excellent, but with a resolution of only 360×640 pixels, one can’t help feeling a little disappointed, particularly in light of the enormous and detailed images the device is capable of capturing.

    The 808 supports micro-Sim cards and has an expansion slot for a microSD card, up to a maximum of 32GB. It comes with 16GB of onboard storage and includes an HDMI port and a 3,5mm audio jack.

    In many ways, Symbian really is the most disappointing aspect of the 808. It’s not the worst mobile OS we’ve ever seen, but it looks so dated compared to the latest versions of Google’s Android and Apple’s iOS. There’s also a far slimmer selection of applications available and the knowledge that Symbian is on the way out makes it difficult to recommend. Buy an 808 and you’re investing in legacy software.

    Symbian also has other quirks that can prove annoying. The menu structure isn’t the most intuitive and the result is a substandard user experience. Neither the impressive camera nor other touches like an FM transmitter can make up for a deficient experience. Unless, of course, you’re a Nokia loyalist or the sort of user for whom a mobile phone is primarily a photographic tool.

    If you’re looking for a superb smartphone with a capable camera, you’re better off getting a rival handset, or one of Nokia’s own Lumia range. If you’re looking for a superb camera, an equally capable compact can be had for less money.

    Ultimately, the 808 is exciting because of what it portends. There’s no compelling reason to pick one up now other than for its value as a conversation piece. It feels like an experiment rather than a genuine competitor in the current smartphone market.

    The 808 is easily as well equipped as your average compact camera, but the problem is that it’s also a phone. It’s a great camera, but a decidedly mediocre phone.  — (c) 2012 NewsCentral Media

    • The Pureview 808 retails for R7 999 outside of a contract and is only available from Vodacom
    Follow TechCentral on Google News Add TechCentral as your preferred source on Google


    Nokia Nokia Pureview 808 Pureview 808
    WhatsApp YouTube
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleTelkom snaps up Samsung’s Liebenberg
    Next Article Bailey quits Glo over salary dispute

    Related Posts

    Nvidia and Nokia set sights on 6G

    Nvidia and Nokia set sights on 6G

    29 October 2025
    Africa's next terrestrial internet leap might come from the sea - Seacom Nic Breytenbach

    Africa’s next terrestrial internet leap might come from the sea

    10 October 2025
    INX-ZA to supercharge its South African internet exchanges

    INX-ZA to supercharge its South African internet exchanges

    21 August 2025
    Company News
    Service is everyone's problem now - and that's exactly why the Atlassian Service Collection matters

    Service is everyone’s problem now – why the Atlassian Service Collection matters

    20 February 2026
    Customers have new expectations. Is your CX ready? 1Stream

    Customers have new expectations. Is your CX ready?

    19 February 2026
    South Africa's cybersecurity challenge is not a tool problem - Nicholas Applewhite, Trinexia South Africa

    South Africa’s cybersecurity challenge is not a tool problem

    19 February 2026
    Opinion
    A million reasons monopolies don't work - Duncan McLeod

    A million reasons monopolies don’t work

    10 February 2026
    The author, Business Leadership South Africa CEO Busi Mavuso

    Eskom unbundling U-turn threatens to undo hard-won electricity gains

    9 February 2026
    South Africa's skills advantage is being overlooked at home - Richard Firth

    South Africa’s skills advantage is being overlooked at home

    29 January 2026

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    MultiChoice scraps annual DStv price hikes for 2026 - David Mignot

    MultiChoice scraps annual DStv price hike

    20 February 2026
    What Gen Z really thinks about the tech world it inherited - Tinashe Mazodze

    What Gen Z really thinks about the tech world it inherited

    20 February 2026
    Showmax 'can't continue' in its current form

    Showmax ‘can’t continue’ in its current form

    20 February 2026
    Free Market Foundation slams treasury's proposed gambling tax

    Free Market Foundation slams treasury’s proposed gambling tax

    20 February 2026
    © 2009 - 2026 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}