YouTube has warned that more content could be blocked in the short term as a result of changes in the way it deals with music copyright.
Music owners are able to make claims against videos even if it features a very short snippet or unintentional clip of music, such as a radio playing in the background of a person filming in a park.
Where the video creator earns money from these videos, all revenue is transferred from them to the claimant, regardless of the amount of music heard.
The Google-run platform noticed a “concerning trend” of aggressive manual claiming and has decided to ban the practice from mid-September.
“Today we’re announcing additional changes to our manual claiming policies intended to improve fairness in the creator ecosystem, while still respecting copyright owners’ rights to prevent unlicensed use of their content,” the company said.
“Going forward, our policies will forbid copyright owners from using our Manual Claiming tool to monetise creator videos with very short or unintentional uses of music.”
However, copyright owners will still be able to prevent monetisation or block the video if their claim is successful, which YouTube says could lead to an increase in blocked content in the short term.
‘Fair ecosystem’
“Once we start enforcement, copyright owners who repeatedly fail to adhere to these policies will have their access to Manual Claiming suspended,” YouTube continued. “We strive to make YouTube a fair ecosystem for everyone, including songwriters, artists, and YouTube creators.”
The video-sharing site recently introduced new measures requiring copyright owners to provide timestamps of the exact time their music appears, which allows creators to edit out the content and the restrictions that come with it.