Close Menu
TechCentralTechCentral

    Subscribe to the newsletter

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Facebook X (Twitter) YouTube LinkedIn
    WhatsApp Facebook X (Twitter) LinkedIn YouTube
    TechCentralTechCentral
    • News
      Big Microsoft 365 price increases coming next year

      Big Microsoft price increases coming next year

      5 December 2025
      Vodacom to take control of Safaricom in R36-billion deal - Shameel Joosub

      Vodacom to take control of Safaricom in R36-billion deal

      4 December 2025
      Black Friday goes digital in South Africa as online spending surges to record high

      Black Friday goes digital in South Africa as online spending surges to record high

      4 December 2025
      BYD takes direct aim at Toyota with launch of sub-R500 000 Sealion 5 PHEV

      BYD takes direct aim at Toyota with launch of sub-R500 000 Sealion 5 PHEV

      4 December 2025
      'Get it now': Takealot in new instant deliveries pilot

      ‘Get it now’: Takealot in new instant deliveries pilot

      4 December 2025
    • World
      Amazon and Google launch multi-cloud service for faster connectivity

      Amazon and Google launch multi-cloud service for faster connectivity

      1 December 2025
      Google makes final court plea to stop US breakup

      Google makes final court plea to stop US breakup

      21 November 2025
      Bezos unveils monster rocket: New Glenn 9x4 set to dwarf Saturn V

      Bezos unveils monster rocket: New Glenn 9×4 set to dwarf Saturn V

      21 November 2025
      Tech shares turbocharged by Nvidia's stellar earnings

      Tech shares turbocharged by stellar Nvidia earnings

      20 November 2025
      Config file blamed for Cloudflare meltdown that disrupted the web

      Config file blamed for Cloudflare meltdown that disrupted the web

      19 November 2025
    • In-depth
      Jensen Huang Nvidia

      So, will China really win the AI race?

      14 November 2025
      Valve's Linux console takes aim at Microsoft's gaming empire

      Valve’s Linux console takes aim at Microsoft’s gaming empire

      13 November 2025
      iOCO's extraordinary comeback plan - Rhys Summerton

      iOCO’s extraordinary comeback plan

      28 October 2025
      Why smart glasses keep failing - no, it's not the tech - Mark Zuckerberg

      Why smart glasses keep failing – it’s not the tech

      19 October 2025
      BYD to blanket South Africa with megawatt-scale EV charging network - Stella Li

      BYD to blanket South Africa with megawatt-scale EV charging network

      16 October 2025
    • TCS
      TCS+ | How Cloud on Demand helps partners thrive in the AWS ecosystem - Odwa Ndyaluvane and Xenia Rhode

      TCS+ | How Cloud On Demand helps partners thrive in the AWS ecosystem

      4 December 2025
      TCS | MTN Group CEO Ralph Mupita on competition, AI and the future of mobile

      TCS | Ralph Mupita on competition, AI and the future of mobile

      28 November 2025
      TCS | Dominic Cull on fixing South Africa's ICT policy bottlenecks

      TCS | Dominic Cull on fixing South Africa’s ICT policy bottlenecks

      21 November 2025
      TCS | BMW CEO Peter van Binsbergen on the future of South Africa's automotive industry

      TCS | BMW CEO Peter van Binsbergen on the future of South Africa’s automotive industry

      6 November 2025
      TCS | Why Altron is building an AI factory - Bongani Andy Mabaso

      TCS | Why Altron is building an AI factory in Johannesburg

      28 October 2025
    • Opinion
      Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

      Your data, your hardware: the DIY AI revolution is coming

      20 November 2025
      Zero Carbon Charge founder Joubert Roux

      The energy revolution South Africa can’t afford to miss

      20 November 2025
      It's time for a new approach to government IT spend in South Africa - Richard Firth

      It’s time for a new approach to government IT spend in South Africa

      19 November 2025
      How South Africa's broken Rica system fuels murder and mayhem - Farhad Khan

      How South Africa’s broken Rica system fuels murder and mayhem

      10 November 2025
      South Africa's AI data centre boom risks overloading a fragile grid - Paul Colmer

      South Africa’s AI data centre boom risks overloading a fragile grid

      30 October 2025
    • Company Hubs
      • Africa Data Centres
      • AfriGIS
      • Altron Digital Business
      • Altron Document Solutions
      • Altron Group
      • Arctic Wolf
      • AvertITD
      • Braintree
      • CallMiner
      • CambriLearn
      • CYBER1 Solutions
      • Digicloud Africa
      • Digimune
      • Domains.co.za
      • ESET
      • Euphoria Telecom
      • Incredible Business
      • iONLINE
      • IQbusiness
      • Iris Network Systems
      • LSD Open
      • NEC XON
      • Netstar
      • Network Platforms
      • Next DLP
      • Ovations
      • Paracon
      • Paratus
      • Q-KON
      • SevenC
      • SkyWire
      • Solid8 Technologies
      • Telit Cinterion
      • Tenable
      • Vertiv
      • Videri Digital
      • Vodacom Business
      • Wipro
      • Workday
      • XLink
    • Sections
      • AI and machine learning
      • Banking
      • Broadcasting and Media
      • Cloud services
      • Contact centres and CX
      • Cryptocurrencies
      • Education and skills
      • Electronics and hardware
      • Energy and sustainability
      • Enterprise software
      • Financial services
      • Information security
      • Internet and connectivity
      • Internet of Things
      • Investment
      • IT services
      • Lifestyle
      • Motoring
      • Public sector
      • Retail and e-commerce
      • Satellite communications
      • Science
      • SMEs and start-ups
      • Social media
      • Talent and leadership
      • Telecoms
    • Events
    • Advertise
    TechCentralTechCentral
    Home » Opinion » Alistair Fairweather » The real lesson of the iCloud hack

    The real lesson of the iCloud hack

    By Alistair Fairweather8 September 2014
    Twitter LinkedIn Facebook WhatsApp Email Telegram Copy Link
    News Alerts
    WhatsApp

    Alistair-Fairweather-180-profileSome have called the recent hacking of 200 celebrities’ private photographs a sex crime. Others have expressed unseemly delight at this “dream come true”. But few have focused on the real problem here: our collective failure to understand our technology.

    I’m not excusing the hackers or their decision to share these private, often nude, photos publicly. The men (and they’re all men) downloading and sharing these photos are doing something fundamentally wrong. Their incessant jokes about masturbation only make it that much more nauseating.

    And the people (including many women) who responded by condemning the celebrities for taking nude photos are nearly as bad. Young, beautiful people are going to take naked photos of themselves. Not only is that perfectly natural, it’s also nobody else’s business. Prudishness has no place in the 21st century, particularly not as an excuse for criminal invasion of privacy.

    A lot of this kind of criticism is focused on the fact that these women “shared” or “uploaded” these photos to the Internet. But this is the nub of the issue: most (if not all) of these women would not have realised they were “uploading” anything at all.

    All of these photos were obtained by hacking Apple’s iCloud service. This centralised system allows users to store their documents and photos online, and to synchronise information and settings between devices seamlessly. It’s incredibly handy and makes Apple’s devices a pleasure to use.

    It’s so handy, in fact, that you begin to take it for granted. Whereas before you needed to fuss around with cables to get photos from your phone to your computer (or vice versa), now they just synchronise automatically. This feature is so obviously convenient that Apple has made it the default on all new phones.

    But what we quickly forget is that, even though iCloud is a private service, we are still storing those photos on the Internet. In order for the synchronisation to occur, there must first be centralisation.

    This happens via Apple’s network of data centres scattered around the planet. This network represents a big, juicy target for hackers. Security teams at companies like Apple routinely fight off hundreds if not thousands of attacks each day.

    But, as is so often the case, the hackers relied not on brute force or programming skills, but on fallible human beings. They obtained access to the celebrities’ accounts by either hijacking the “forgot password” system or tricking them, via e-mail, into entering their iCloud details in a fake sign-up page (a technique known as “phishing”).

    It’s tempting to lay most of the blame at Apple’s door here. They’ve never been particularly strong at online services.

    MobileMe, the predecessor to iCloud, was famously buggy. At a meeting with the service’s executives Steve Jobs asked: “Can anyone tell me what MobileMe is supposed to do?” When one executive plucked up the courage to describe the service, Jobs shot back: “So why the fuck doesn’t it do that?”

    There are certainly bugs or loopholes in some of iCloud’s systems. Resetting a password using secret questions was too easily hijacked. The system revealed unnecessary amounts of information and allowed unreasonable numbers of failed attempts. The flaws were so serious that a journalist was able to hack her own account with a US$200 piece of software.

    This couldn’t be worse timing for Apple, which is about to announce a whole new line of products tomorrow. To their credit, Apple executives immediately acknowledged the problems and the loopholes are already plugged.

    Yet if we simply blame Apple for the fiasco, we miss the real issue: we cannot rely on any company, or any person, to protect our privacy 100% of the time. The starlets whose privacy was invaded did not deserve it, but they could have prevented it.

    The answer isn’t “don’t take nude photos” — it’s “know exactly what happens to your photos when you take them”. Photo synchronisation is automatic on the iPhone. If you’re world famous you need a tame techie on retainer to educate you how to keep your data safe at all times.

    Jennifer Lawrence
    Jennifer Lawrence

    This isn’t a “nice to have” anymore. Nik Cubrilovic, an online security journalist, describes in chilling detail the huge networks of hackers that scour the Web for personal information that can be used for these kinds of attacks. They often sell the resulting hauls of pictures into private networks of “collectors”.

    While it would be nice to imagine that we can track down these people and destroy these networks, it’s a bit like wishing for world peace. Nor are we going to stamp out the misogyny and prudish condemnation that catalysed this controversy. We’re not even going to be able to make our cloud services unhackable because that would effectively make them unusable.

    What we can do is take electronic literacy a lot more seriously than we do. None of the celebrities targeted in this attack is stupid. In fact some, like Jennifer Lawrence, are highly intelligent. But intelligence is no defence against a subject you don’t care to understand.

    Technology always changes more quickly than culture or human habits. The convenience and power of cloud computing make it both compelling and ubiquitous. But until we understand the risks, we will never see them coming.

    • Alistair Fairweather is chief technology officer for integrated advertising agency Machine
    • This column was first published in the Mail & Guardian Online, the smart news source


    Alistair Fairweather Nik Cubrilovic
    Subscribe to TechCentral Subscribe to TechCentral
    Share. Facebook Twitter LinkedIn WhatsApp Telegram Email Copy Link
    Previous ArticleMesh Potato mashes up a new model
    Next Article Eaton snaps up Airtel towers

    Related Posts

    FNB backs down on password decision after backlash

    20 August 2019

    FNB’s new password policy makes its customers less secure

    20 August 2019

    Where to next for smartphones

    4 April 2017
    Company News
    AI is not a technology problem - iqbusiness

    AI is not a technology problem – iqbusiness

    5 December 2025
    Telcos are sitting on a data gold mine - but few know what do with it - Phillip du Plessis

    Telcos are sitting on a data gold mine – but few know what do with it

    4 December 2025
    Unlock smarter computing with your surface Copilot+ PC

    Unlock smarter computing with your Surface Copilot+ PC

    4 December 2025
    Opinion
    Your data, your hardware: the DIY AI revolution is coming - Duncan McLeod

    Your data, your hardware: the DIY AI revolution is coming

    20 November 2025
    Zero Carbon Charge founder Joubert Roux

    The energy revolution South Africa can’t afford to miss

    20 November 2025
    It's time for a new approach to government IT spend in South Africa - Richard Firth

    It’s time for a new approach to government IT spend in South Africa

    19 November 2025

    Subscribe to Updates

    Get the best South African technology news and analysis delivered to your e-mail inbox every morning.

    Latest Posts
    Big Microsoft 365 price increases coming next year

    Big Microsoft price increases coming next year

    5 December 2025
    AI is not a technology problem - iqbusiness

    AI is not a technology problem – iqbusiness

    5 December 2025
    Vodacom to take control of Safaricom in R36-billion deal - Shameel Joosub

    Vodacom to take control of Safaricom in R36-billion deal

    4 December 2025
    Black Friday goes digital in South Africa as online spending surges to record high

    Black Friday goes digital in South Africa as online spending surges to record high

    4 December 2025
    © 2009 - 2025 NewsCentral Media
    • Cookie policy (ZA)
    • TechCentral – privacy and Popia

    Type above and press Enter to search. Press Esc to cancel.

    Manage consent

    TechCentral uses cookies to enhance its offerings. Consenting to these technologies allows us to serve you better. Not consenting or withdrawing consent may adversely affect certain features and functions of the website.

    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    • Manage options
    • Manage services
    • Manage {vendor_count} vendors
    • Read more about these purposes
    View preferences
    • {title}
    • {title}
    • {title}